Rating: 3 stars for good content, good references, good ideas. Minus 2 stars for hocking her own services in the book, being "for business only" in many respects.
Pamela Meyer first intrigued me when I saw her TED talk on deception. There were two key concepts that I’d latched on to and that are echoed in her book. Firstly, that deception is a cooperative act; we buy into deception because of a core desire to have filled (greed, vanity, blissful ignorance, absolution, etc. etc.) The second concept involved striving not to be deception detectors in our daily lives, but truth promoters; a highly optimistic and idealistic concept that I appreciate as a soon-to-be counselor, and one that I think changes the perception of understanding deception. So often people get afraid of me when they learn I’m interested in nonverbal behavior because they think I’m going to scrutinize and “catch” them. However, when you look at it in the terms that Meyer puts it, “truth promoting” it takes on a different tone. There’s a perceptual shift into an attitude of, “I don’t want to withhold truth or have it withheld from me,” that I think we can all appreciate.
If I had to break the book up into categories, I would say it would be three parts:
- the history/recognition of emotions and nonverbals,
- verbal behaviors and conversational techniques (specifically the BASIC method,)
- all of this, applied to business.
Overall, Meyer does a good job of covering the bases of deception and nonverbal communication. I almost despaired when I started reading and did not see references, but thankfully she uses those little footnote numbers that refer you to the end of the book. To her credit, Meyer does a good job of backing up information with sources, and there are some at which I plan on going back to take a closer look. I did not detect anything that hadn’t been covered in other similar texts (work by Joe Navarro and Paul Ekman, specifically) but what does act in the author’s credit is her conversational style and use of examples and statistics. You don’t go more than a page or so without coming across a little text box that has some facts or tips in it; almost like an informational cocktail party in that respect. I do have a slight wrinkle to raise about this portion; Meyer’s descriptions of nonverbal behavior are very conclusive in their descriptions. “This means thus and so, and watch for this because it indicates they’re likely not being honest.” I would have liked to see more emphasis placed on context and comparison of behavior with a baseline (there was some, but diminished); there is no set nonverbal behavior that screams “LIAR!” and anyone hoping to study this needs to have this firmly established. Meyer doesn’t do that, and it bothers me.
The verbal portion was what I found to be the most interesting. Meyer does a spectacular job of walking the reader through different evasion techniques and indicators that an individual might not be communicating honestly. Her BASIC conversation method is both simple and profound; I found myself picturing ways that I could apply it to my job working with the freshman students and I think it’s one of the things I will be trying to carry over into application. I won’t go over the specifics of BASIC, simply because it’s Meyer’s property and if I spilled the beans on the details, you wouldn’t read the book, and I might get in trouble. So, best to avoid both possibilities. To me the best thing about this portion of the book is the clarity and gradation of the material. The author doesn’t dump it on you and you focus on one concept long enough for it to sink in. Let’s face it, deception is a big subject, and to try and recall (then implement) everything you read is a huge task! For that reason I was grateful Meyer treated me like the BASIC neophyte I was/am.
The last portion of the book was, as I mentioned, the previous two parts as applied to business. Meyer discusses how deception comes into play in high stakes work environments, how little lies cause big problems, and how to ferret out whether an employee or candidate is being honest. She also discusses “Deception Audits” and how to select reliable, trustworthy business allies. I’ll be frank; this is the portion of the book I had issues with. Not because I’m anti business, but because there were times (cough, *Deception Audits* cough) when I felt like I was having a product marketed to me. “This is what a deception audit can do for you; this is why you need it; this is what can happen if you don’t use one; have someone come and train your people!” If Meyer were on an infomercial, a random audience member would then ask, “But Pamela, where can I possibly find someone to do a deception audit on my company??” Funny they should ask… I did some research, followed my hunch, and of course her website offers workshops for the very thing she describes. Now, I’m not balking at Meyer’s services (if you are a business leader, I think it would be very effective), I just resent being hocked a product within a product. It’s one thing to discuss a service like this. It’s another to pitch it. (I will now step off my soapbox.) The brain trust chapter was interesting and if I do go into business one day (which is possible, should I enter into private practice or something like that) I will probably try to implement her suggestions.
Granted, this book is designed to be marketed to business leaders; it’s a deception book aimed at a niche market, and I think Meyer does a good job of it. Now, obviously you’re looking for the million-dollar answer: Will I be a deception expert after reading this book? Well, no. However, you will have a good idea of what to look for in some potentially deceptive situations, and I have no doubt that you will notice some things without trying to. The key to remember in deception detection is that it takes incredible effort and practice to master. It’s both easy and difficult, and studying the information in “LieSpotting” won’t get you to that point, but it will help start you off on the journey. And, if you were to give it an additional read-through and made a concerted practice of applying her techniques/advice, I have no doubt you would become a competent interviewer.