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Relentless: 12 Rounds to Success

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***PRE-ORDER THE FIRST BOOK BY EDDIE HEARN, AN INSPIRATIONAL AND MOTIVATIONAL GUIDE TO SUCCESS***
__________

What does it take to succeed? What is the mindset required to be the best? How do you stay at the top of your field? How do you come back from failure?


Eddie Hearn knows what it takes. In his remarkable career, Hearn has worked alongside some of the biggest names in sports entertainment and has seen first-hand the grit and relentless determination that it takes to succeed.

Structured around the key skills that Eddie Hearn values the most, this book looks at his business, life, and the drive to succeed. Covering subjects such as discipline, passion, preparation, motivation and failure, this book shows you what it takes to get the most in your life and career.

In this insightful and revealing book, Eddie talks about the highs and lows of his career - from negotiating a billion dollar boxing deal to selling out Wembley for the Joshua Klitschko fight - and draws the valuable lessons that we can learn from boxing's toughest performers.

288 pages, Hardcover

Published October 29, 2020

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Eddie Hearn

4 books1 follower

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5 stars
164 (28%)
4 stars
221 (38%)
3 stars
148 (25%)
2 stars
43 (7%)
1 star
4 (<1%)
Displaying 1 - 30 of 55 reviews
Profile Image for Khurram.
2,361 reviews6,690 followers
October 24, 2023
Failure is unacceptable

It is an excellent book full of life lessons, strategies, and mindsets for success. Eddie Hearn has made a success of himself and taken his family business to the next level.

The book is a part of autobiography, but more importantly, the mindsets or experiences that have made Eddie and Matchrooms such a success and part self-help book. Eddie is a very polarising figure. You either lover him or hate him, but more often than not, respect him.

I like the twelve round first to the chapters. Anybody who has done sports (combat or otherwise) or martial arts competitively develops mindsets for winning. These also help in everyday life. Eddie had taken his own sporting, family, life experiences, plus the inspiration from the championship gutters he has had the opportunity to be around and used these skills in his business dealing.

The great thing about the book is that the elements can be applied to anything that someone wants to be successful at. Part of the message is that you need to find out for yourself what you are passionate about.
92 reviews10 followers
December 27, 2020
Torn on this book. It fails as a self help book, and as an autobiography because it tries to be both.

However I liked the autobiography side of the story and Eddie came across better than I expected and his explanation of his business was enjoyable.

The section about why he promotes youtubers was enlightenment to a side of the business that I hated to see but it made total sense when it's put in the perspective of gaining and expanding boxing as a sport.
Profile Image for Keith Weller.
209 reviews3 followers
November 30, 2020
A great book I am a fan of him and his dad but even if you don’t know much about eddies life it would still be a really good read
294 reviews
September 10, 2023
I wrote quite a lengthy review on this but forgot to finish it… the gist was that Eddie was a better storyteller than Tony Bellew, but the book was shallower than ‘Bomber’s’ effort. Just about 3 stars!
Profile Image for Vince.
156 reviews2 followers
November 15, 2020
Good, but light on substance.

I liked this book and Eddie comes across well, however it tries to be both a self-help guide and autobiography, and in aiming for two goals falls a little short in both.
Profile Image for Chris Barrett.
64 reviews1 follower
July 2, 2023
Reposted from CB Book Reviews on Instagram: https://www.instagram.com/p/CpCXwNutW...

I’ve had this book for a little while now, and whilst I have been intending to get around to reading it, others seemed to have sneaked ahead of it on my reading list. And so, to the book.

I’ll be honest when I say I didn’t really know what to expect from this book. Eddie Hearn is a character that intrigues me, he’s not the type of character that I’m usually drawn to, he’s a bit louder than those I’m usually interested to read and hear about. However, I have come across Eddie in a few ways such as on TV and Podcasts etc, including his own called “No Passion, No Point” which I briefly listened to, and he has previously come across as someone I could get behind. I guess some people who work in the media have to be louder than their natural personality would allow for, because that’s the job, so I guess I was intrigued to see if this was the case with Eddie.

The way this book is devised is that Eddie starts by giving you some backstory into how his life and working career started out. He then tells you a story in each chapter which continues on this theme of moving through his working career as a sports promoter. This is where the chapter splits in two, and after the story explaining certain aspects of his career, Eddie then talks about the lessons that he feels he has learnt, and the reader can learn, from this story.

Whilst a bit of an easy read, what I found with this book is that I felt a lot of Eddie’s lessons came back to the same few points which are normally a way of working which I would identify with, in being prepared to work hard to get to your goals in life. But I felt on this occasion that, that message almost became a bit repetitive.

Overall then, this is a nice little book, it does explain a little into how Eddie has got to where he is today in his career and some of the challenges that he has faced personally, and continues to face as part of his job.
Profile Image for Donnie.
62 reviews
February 19, 2023
Eddie Hearn’s book Relentless combines personality, honesty, humbleness, history and information into one educational package from a man who works hard and keeps breaking the boundaries of what’s thought possible.

From promoting Anthony Joshua to shocking losses to how to conduct yourself in a business deal, Eddie provides a masterclass of educational opportunity from frankly a rare view. A man who has made a tremendous success of himself showing from his early days to now how he does it and how we - regardless of what it is we want to achieve - can do it.

Everything was detailed in just the right way for you to digest and easily follow along, allowing you to better understand how these stories and techniques can be applied to your daily life. This all being wrapped up just the right way is a commendable feat to me!

If your a boxing fan or have just heard of Eddie Hearn through the many, many videos that are circulating about him I believe anyone can improve what they want to achieve by reading this book. Highly recommend!

5/5 from me! A brilliant read!
11 reviews1 follower
March 14, 2023
A nice fella, some insightful stories and some sound advice. It’s pretty repetitive, as he’s basically just saying “work hard and be a balanced person” for most of the book.

It’s in-between an autobiography and a motivational self-help book. I’m not sure what audience this was actually for. It was alright though.
Profile Image for Matt Gale.
93 reviews
February 20, 2021
Not a fan at all! I'm a fan of Eddien and everything he has done for British boxing and the power he has within the boxing world....but this book was terrible in my opinion. I think Eddie should of stuck on what he wanted the book to be, and went with it. It felt like a poor autobiography/poor book on business.

It starts off as an autobiography, talking about Barry and Barry's career, then his own school years, early jobs. Up until the point he joins Matchroom. The it turns into this "business guide"

It wasn't really a business book either. I wasnt expecting Eddie to give away all of his boxing secrets and things that make him the number 1 in the world, but neither was I expecting it to be so basic.

The business advice he gives is things like

*Leave your ego at the door
*Don't be afraid to think big
*Don't get lost in the Hustle
*Be ambitious
*Pay attention
*Never stop learning

All stuff that you don't need to be a genius or a successful businessman to work out. Personally I'd of rather he went full steam ahead with an autobiography of his life up until this point or a business books that teaches you things that aren't obvious!
Profile Image for Sean Paul Irwin.
20 reviews
November 2, 2020
It's in two parts firstly how he started, which consists of both his fathers and his own story. His father, Barry Hearns story is absolutely incredible and deserves a book in its own right. The second part is Eddie's advice on how to succeed.

I didn't know what to expect, but I was gripped from the first page to the last. I couldn't rate it more highly. I'm a fan of Eddie as a result of this book. Hopefully, it isn't a fabrication. Otherwise, Eddie has genuinely worked to acquire his talents and for his accomplishments and isn't a man whose success came exclusively from his father's success. Nevertheless, I'm inspired and motivated after reading it. Definitely worthy of five stars, in my opinion.
Profile Image for Brooke Millhouse.
42 reviews5 followers
January 26, 2021
Is it an autobiography? Is it a motivational self-help book? Both questions I can’t really answer as it’s somewhere in the middle of both if that’s a genre? Nevertheless I love Eddie Hearn - and it was interesting.. more interesting than helpful
Profile Image for Ian Clary.
113 reviews
August 25, 2023
I've been getting into boxing this year. It's a sport that I've not historically been too interested in. My gran, of all people, was really into it, and sometimes I'd catch a bout when I visited her. But the personal foibles of people like Mike Tyson (who I now revere) kept me disinterested. Over the past decade or so I've become interested in MMA, particularly the UFC, and I feel like I have a pretty good handle on it overall as a sport. Because MMA and boxing are both combat sports, naturally the two worlds come together, and it's piqued my interest in the sweet science. I especially was drawn into the Katie Taylor story, she is absolutely incredible, and a real motivation for me. Her obvious and powerful Christian faith especially.
I watch the MMA Hour with Ariel Helwani who highlights boxing every so often. In fact, it was from him I first heard of Taylor and by extension her manager, Eddie Hearn. After watching a number of interviews with Hearn, including Ariel's, I was immediately drawn to his dynamic personality. He's a year younger than me (which I find hard to fathom), he's a Brit with a Guy Ritchie film kind of accent, he's very personable, and he has very interesting thoughts on human nature. I've had a bit of a downer of a summer and needed some motivation, and so on a whim, I grabbed his book and slowly read it over the last part of the summer. I'm glad I did.
The book itself is one part memoir, one part boxing, another part business and enterprise, and still another motivational/self-help. All of these parts come together quite well to make for an enjoyable read. Granted, you should know something about boxing if you do read it, but you could still get a lot from it if you didn't.
Eddie's dad, Barry Hearn, is a famous boxing promoter from an earlier generation. Eddie grew up in that world and has since adapted well to it, and helped it adapt to changing cultures. Though he had money and privilege, Eddie intentionally took the hard route to success and he shares the lessons he learned along the way. Part of me is fascinated by a guy like him who is so driven -- indeed, relentless. Part of me is also horrified by it, both because I don't have that same drive (and wish I did), and because I feel like other important things in his life -- especially his family -- must suffer because of his work ethic. All in all, this was an enjoyable read and I feel like I learned a lot and hope to implement some of those lessons into my own life.
4 reviews
June 2, 2021
If your looking for a poorly written motivation book, this will probably be down your street the author clearly don't have a notion how to it works, constantly telling the reader to have passion and work hard but purely without out any method except telling you to believe, it's the theme for the majority of this book.

You would swear that the author was the hardest working person in the world who rarely puts a foot wrong because of passion and working hard.

I enjoyed the boxing snippets but you can tell he's afraid to offend anyone which turns the book very bland, everyone is the greatest but he is the hardest working person in the world because of his passion.

It's a shame he didn't think about producing a book that would be interesting, insightful and educational but I get the impression he has the rich kid mentality, he wants all the glory and it's all down to him, takes every glory and blames others if things don't go his way.

If your looking for a motivation book with a decent real life story, this isn't it.
Profile Image for Andrew Gill.
2 reviews
June 16, 2025
3⭐️ - Just like Audley Harrison vs David Haye: 3 Rounds, you’re left waiting for it to throw a punch.

I’ve always liked Eddie, and the opening chapters offer some interesting insights into his life and business mindset, and there are moments of genuine value through out. However, much of the content becomes repetitive, focused heavily on reoccurring themes of hard work, having a winning mentality, and the constant drive to stay ahead and not becoming complacent.

The book is a boxing match in its own right. In one corner it’s an autobiography. In the other corner it’s a self help guide. Unfortunately, it doesn’t fully commit to either. This results in a match that ends in a draw, respectable, but not very memorable, and not something you’d queue up for a rematch.

Here’s hoping next time we get a deeper dive into his stories / business that includes more substance, more strategy, and fewer motivational jabs without setup.
Profile Image for Ben Tucker.
26 reviews
February 25, 2021
When a well known figure such as Eddie Hearn releases a book with his face on the cover, it is always going to be seen by some as an autobiography. Relentless isn’t an autobiography. What it is, is a book full of motivation and tips on how to succeed, backed up by stories from Hearn’s life. Hence the “12 rounds to success” tag line.

I found it to be very insightful in to what makes the man and Matchroom tick, I took away inspiration and I feel as if it is a book I can dip back in to whenever I need to. The chapters do exactly what they say on the tin. When the proper autobiography from Hearn comes I’ll be reading that too, but it’s a long way in the future I’d suggest judging by the man’s drive to carry on in the world of Boxing and beyond.
Profile Image for Rebecca.
202 reviews1 follower
March 24, 2021
A biography and a self help book in 1... It can be boring and is a little repetitive .

chapter 1:
His dad missed his birth to play some snooker
He went to school with frank lampard but failed his GCSE's
Had a few amateur fights as Eddie hills

Chapter 2:
Is a spurs fan
Eddies first job was a telephone marketing job selling windows

Chapter 3:
The first boxer hearn represented was audley Harrison

Chapter 4:
As he child , he hated others being successful .

Chapter 5:
In 2014 Eddie ran the London marathon in just over 4 hours

Chapter 6:
His god farther is Steve Davis (snooker player)
AJ is learning Spanish and has done a course on accounting .
This entire review has been hidden because of spoilers.
Profile Image for Natalie Bleau.
Author 7 books2 followers
July 21, 2021
I enjoy boxing and I have been to the weigh-ins, public workouts and fights. I have a passion for the history behind the legends in the world. I have had the pleasure of meeting Mr Hearn at the weigh in Regis Prograis vs Josh Taylor October 2019.

My mother bought me Relentless, yesterday and I just finished it today. I could not put it down. I loved hearing about Eddie's background and how is Father was a great influence in his life.

The book was very inspiring and encouraging. I also found parts of it witty. Absolutely loved it.

I would also say there was nothing wrong with the grammar as this is the new style of writing your own truth.
2 reviews
August 5, 2021
You can certainly see Hearn’s personality shine through, which is a positive. I could read this in his voice.

He’s a promoter though, not an author. As a keen boxing fan, it was interesting. However, it lacked some substance and it’s hard to profile this book: is it a self-help book, a business book, an autobiography? Probably a combination of all of the above.

Overall, a simple, quick read if you have some interest in boxing, or business. If nothing else, you admire his work ethic and outlook and it’ll be sure to make you look at yourself and how you can improve.
16 reviews
March 23, 2022
Some good insight into Eddie, where he came from and the general growth of boxing.
But halfway through felt the same message was being repeated over and over - being relentless, pushing on, setting new goals etc.

Got repetitive. That said, glad I read it for the early "autobiography" part but the business lessons section seemed to just turn out the same phrases and views. Found myself scan reading from "Round 7 onwards", but if you want to know more about Eddie's (and his dad's) Matchroom growth then worth reading the first half certainly.
Profile Image for Alex Nardone.
13 reviews
April 14, 2023
I'm a massive boxing fan! Since I discovered Eddie Hearn some years back I always enjoyed the fights he promoted and put on. Reading his story how he got involved in the business of boxing definitely peaked my interest. The motivational and points of positivity he stresses are great things to remind yourself of daily to reach the level of success you wish for yourself in your life. Highly recommend to either a passionate or casual boxing fan or someone looking for a structure of success to follow.
1 review
February 5, 2025
I did enjoy this book . I am a big fan of Eddie Hearn and always find his point of view interesting .What I liked about this book is that it is divided into half of Eddies Life and upbringing and the other half as his business motivations and strong work ethic . It is really interesting hearing about the history of Matchroom and all of Eddies experiences in boxing . I also really recommend the audiobook version of this as it is by Eddie himself and he speaks with such passion , it makes the book so much more interesting and engaging.
49 reviews
February 19, 2021
This is really not a bad book at all. Very readable, some interesting background as to how Eddie puts fights together and a smattering of good, common sense business observations. He comes over strongly and not unduly cocky/narcissistic. He clearly has a strong work ethic and the need to work hard to achieve is embedded in his messaging. And he doesn't (wholly) try to suggest that his father and background didn't have a bearing on his journey to success. Good one, Eddie!
180 reviews1 follower
September 27, 2021
Superb read. I really enjoyed this. A lot of information throughout but loved the key takeaway points at the end of each ‘round’ or chapter.

Eddie has obviously had quite a contrast of life experiences. On the one hand he is born into money 1 as he agrees himself; on the other I feel it is this that has driven him to be so successful.

If you are interested in business, boxing or just him as a character, I would say this is a must read.
1 review
May 20, 2023
Great insight into Hearn's life and Matchroom

I really enjoyed Eddie Hearn's book. It gave a good insight into Eddie life growing up, his mindset/business ethic and Matchroom under his management. I particularly like his honesty & straight forwardness but this will not be a surprise to anyone who has followed his interviews over the years. I would recommend this book to anyone who is interested in boxing. It's a good read and it isn't too long.
1 review
August 19, 2023
Really!!! Relentless!!! Very deceiving, if you don’t know the real story.
Eddie Hearn has inherited his Father’s business in 2021. He has not built his own business from scratch. You can find all details via a wiki search.
Just my thoughts, very egotistical writing, as if he has done this on his own!!! Not so!!!
This entire review has been hidden because of spoilers.
35 reviews
September 12, 2023
A good and quick read. Eddie Hearn struggles with wanting to tell a biography, about the business of boxing, and be a self help book. Too often he jumps around with not enough cohesion.

If you view this as 12 separate essays, it’s not so bad.

Still glad I bought the book and any fans of boxing or Anthony Joshua will enjoy this.
6 reviews
June 12, 2025
Really enjoyed this book, brought for my husband then ended up reading myself. I think a lot of people would think that with his dad success that Eddie has been handed everything on a plate when actually he has worked really hard to get where he is today. Found it interesting & inspiring, great read!!
Displaying 1 - 30 of 55 reviews

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