The Connector Effect

by Ivan R. Misner, Graham Weihmiller, Robert Skrob

This book is about BNI® Chapter membership. It’s for businesspeople who are considering joining a BNI Chapter to grow their business.Your BNI Chapter gives you a network you can trust to whom you can refer your friends, family and best customers. A group of businesspeople who you trust to do what they promise. And because they trust you to do the same, they refer their best customers to you.This book reveals a way of doing business that’s completely different from anything you may have experienced. It’s about growing your business by fostering close, personal relationships with your customers. You create those relationships by being the person everyone calls when they need a problem solved. And with your network of trustworthy businesspeople within your BNI Chapter, you always know exactly who to call to get that problem solved.You’ll discover how you can become a Master Connector®. As a Master Connector you’ll be the person in your community who knows who to call to solve any problem. You’ll be the one who gets the referrals because you can solve any problem by tapping into The Connector Effect®. With The Connector Effect, every new referral relationship you create makes all of your existing relationships more valuable. Your business growth accelerates as you put the power of The Connector Effect to work.BNI makes it as easy as possible for you to become a Master Connector so you can put The Connector Effect to work for your business. This way, your business life is a lot more lucrative, fun and empowering. Master Connectors find it easier to build trust with strangers. You can solve problems by passing referrals.

Genres: Business

152 pages, Paperback

Published January 1, 2020

About the author

Dr. Ivan Misner is the Founder & Chairman of BNI, the world's largest business networking organization. BNI was founded in 1985. The organization has over 5,800 chapters throughout every populated continent of the world. Last year alone, BNI generated 6.5 million referrals resulting in $2.8 billion dollars worth of business for its members.

Dr. Misner's Ph.D. is from the University of Southern California. He is a New York Times Bestselling author who has written twelve books including his latest #1 bestseller, "Networking Like a Pro".

He is a monthly columnist for Entrepreneur.com and is the Senior Partner for the Referral Institute - a referral training company with trainers around the world. In addition, he has taught business management and social capital courses at several universities throughout the United States.

Called the "Father of Modern Networking" by CNN and the "Networking Guru" by Entrepreneur magazine, Dr. Misner is considered one of the world's leading experts on business networking and has been a keynote speaker for major corporations and associations throughout the world. He has been featured in the L.A. Times, Wall Street Journal, and New York Times, as well as numerous TV and radio shows including CNN, CNBC, and the BBC in London.

Dr. Misner is on the Board of Trustees for the University of La Verne. He is also the Founder of the BNI-Misner Foundation and was recently named "Humanitarian of the Year" by a Southern California newspaper. He is married and lives with his wife Elisabeth and their three children in Claremont, CA. In his spare time!!! he is also an amateur magician and a black belt in karate.