The goal of any product roadmap is to capture and communicate a high-level strategy and create alignment. The roadmap shares the vision and objectives for the products and shows how those objectives support the broader strategic goals of the company. As the Director of Product at a roadmap software company, I’ve been lucky to work with thousands of product managers. I’ve seen many product managers struggle to stay focused on their product’s strategy and vision while managing a deluge of feature requests. Commonly, this results in a roadmap that is merely a long list of product features as opposed to a strategic plan to deliver value. Feature-laden roadmaps encourage premature commitments that limit the potential of the product team’s work. The roadmap needs to be at a higher level to tell your product’s story. Enter: feature-less roadmaps. In the chapters ahead, I’ve broken down feature-less roadmaps into five parts: Part 1: A product roadmap is not a list of features Part 2: Types of feature-less roadmaps Part 3: Feature-less roadmaps empower product managers Part 4: Rally your team around a feature-less roadmap Part 5: Unlock your product’s strategic potential This book isn’t about ditching features all together; it’s about finding the right time and place for them. Feature-less Roadmaps: Unlock Your Product’s Potential is your guide to understanding, planning, and building a feature-less roadmap that puts your product strategy front and center. -Annie Dunham Director of Product, ProductPlan