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How to Start and Grow an E-Commerce Business
How to Start and Grow an eCommerce business is the best introduction to the growing field of eCommerce entrepreneurship. Inside, you will find:
STEP BY STEP INSTRUCTIONS: We'll cover the "5 Fundamental Questions" that every entrepreneur must answer in order to start a business. This book will provide you with a repeatable framework that you can use to launch product after product online with predictable success!
BUSINESS PLAN GENERATOR: Create an actionable plan for product ideation, supply and sourcing, order fulfillment models, digital marketing strategies, and more.
TECHNIQUES TO SCALE YOUR BUSINESS: The book gives an in depth analysis for how to deploy a "systematic marketing strategy" that is designed to generate and close leads as well as to maximize customer retention. You'll learn how to move beyond just selling products and create a brand with high customer loyalty!
BROAD UNDERSTANDING OF THE BEST BUSINESS MODELS IN E-COMMERCE: Unsure of what platform to use to start your eCommerce empire? We'll introduce you to some of the most popular business models out there, including Amazon FBA, Dropshipping with Shopify, Information Products businesses, and more. And we'll teach you how to decide which one is right for YOU!
A peek inside the book...
(Pg. 17) - Master the secret to coming up with great product ideas.
>>>Discover how the “mindset of ideation” can transform the way you view the world around you and inspire you to design amazing products as you go about your normal daily routine.
(Pg. 29) - Learn to become an expert at anything, and build a business around it.
>>>Master the “Learn, Do, Teach” method to starting an information products business. Share your expertise with the world and build a massively scalable online business!
(Pg. 102) - Unearth the "Best Kept Secret in Digital Advertising."
>>>Learn about a widely underused ad platform that yields 40x higher click-thru-rates, 53% more views, and an 18% higher purchasing intent than traditional display ads. (Hint: it’s NOT Facebook or Google!)
(Pg. 135) - Copy the exact sales funnel I use to sell this book!
>>>My team asked me not to do this, but I did it anyway. Inside, I “open the hood”, and show you exactly how we design winning landing pages, offers, up-sells, and other campaigns to drive revenue.
Sum It Up: This book is THE single best way to cut through the noise and arm yourself with the foundational knowledge you need to start a business. What have you got to lose?
STEP BY STEP INSTRUCTIONS: We'll cover the "5 Fundamental Questions" that every entrepreneur must answer in order to start a business. This book will provide you with a repeatable framework that you can use to launch product after product online with predictable success!
BUSINESS PLAN GENERATOR: Create an actionable plan for product ideation, supply and sourcing, order fulfillment models, digital marketing strategies, and more.
TECHNIQUES TO SCALE YOUR BUSINESS: The book gives an in depth analysis for how to deploy a "systematic marketing strategy" that is designed to generate and close leads as well as to maximize customer retention. You'll learn how to move beyond just selling products and create a brand with high customer loyalty!
BROAD UNDERSTANDING OF THE BEST BUSINESS MODELS IN E-COMMERCE: Unsure of what platform to use to start your eCommerce empire? We'll introduce you to some of the most popular business models out there, including Amazon FBA, Dropshipping with Shopify, Information Products businesses, and more. And we'll teach you how to decide which one is right for YOU!
A peek inside the book...
(Pg. 17) - Master the secret to coming up with great product ideas.
>>>Discover how the “mindset of ideation” can transform the way you view the world around you and inspire you to design amazing products as you go about your normal daily routine.
(Pg. 29) - Learn to become an expert at anything, and build a business around it.
>>>Master the “Learn, Do, Teach” method to starting an information products business. Share your expertise with the world and build a massively scalable online business!
(Pg. 102) - Unearth the "Best Kept Secret in Digital Advertising."
>>>Learn about a widely underused ad platform that yields 40x higher click-thru-rates, 53% more views, and an 18% higher purchasing intent than traditional display ads. (Hint: it’s NOT Facebook or Google!)
(Pg. 135) - Copy the exact sales funnel I use to sell this book!
>>>My team asked me not to do this, but I did it anyway. Inside, I “open the hood”, and show you exactly how we design winning landing pages, offers, up-sells, and other campaigns to drive revenue.
Sum It Up: This book is THE single best way to cut through the noise and arm yourself with the foundational knowledge you need to start a business. What have you got to lose?
193 pages, Kindle Edition
Published January 5, 2021
14 people are currently reading
384 people want to read
About the author
Charles Camisasca
3 books2 followersHello! I'm Charles Camisasca.
Since 2016, I've been rigorously studying the world of e-commerce and Digital Marketing. Before that, I spent years as a Management Consultant. I did software design and process improvement for several Fortune 500 companies.
But I've always wanted to start my own business...And that's what led me to begin a side hustle in e-commerce a few years ago. What started as a hobby has turned into my full time job. To date, I've done hundreds of thousands in sales through my online businesses.
What's Next?
Although my e-commerce brands eventually became profitable enough that I was able to quit my full-time consulting job, things didn't start off that way. Listening to conventional wisdom, I failed quite a bit when I got started. It took trial & error and good-old-fashioned process improvement to get things working.
Now, I'm excited to combine my experience as a Management Consultant with everything I know about e-commerce. I've created a brand new framework for launching e-commerce products. It worked for me, and it can work for you, too.
I wrote my first book to share that new framework with the world.
What drives me now is a passion for entrepreneurship and a gnawing desire to help other people. I strongly believe in the power of entrepreneurship as a vehicle to change your life; both your finances and your mental health. So, I hope you'll consider buying my book.
But no matter what, I wish you the best of luck on your entrepreneurial journey!
Since 2016, I've been rigorously studying the world of e-commerce and Digital Marketing. Before that, I spent years as a Management Consultant. I did software design and process improvement for several Fortune 500 companies.
But I've always wanted to start my own business...And that's what led me to begin a side hustle in e-commerce a few years ago. What started as a hobby has turned into my full time job. To date, I've done hundreds of thousands in sales through my online businesses.
What's Next?
Although my e-commerce brands eventually became profitable enough that I was able to quit my full-time consulting job, things didn't start off that way. Listening to conventional wisdom, I failed quite a bit when I got started. It took trial & error and good-old-fashioned process improvement to get things working.
Now, I'm excited to combine my experience as a Management Consultant with everything I know about e-commerce. I've created a brand new framework for launching e-commerce products. It worked for me, and it can work for you, too.
I wrote my first book to share that new framework with the world.
What drives me now is a passion for entrepreneurship and a gnawing desire to help other people. I strongly believe in the power of entrepreneurship as a vehicle to change your life; both your finances and your mental health. So, I hope you'll consider buying my book.
But no matter what, I wish you the best of luck on your entrepreneurial journey!
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Displaying 1 - 3 of 3 reviews
January 27, 2021
I’ll be totally honest and say that this was a much better book than I was expecting. In fact, if you’re thinking of becoming an online entrepreneur, or starting an ecommerce business, it is actually as good a book as you are likely to read on the subject – it is certainly the best, clearest and most holistically comprehensive resource I have come across, and I say that not only as someone who reads a lot of books, but also as one with a great deal of experience in creating, selling and marketing online services.
The biggest advantage for How to Start and Grow an eCommerce Business is both its simplicity and its complexity, simultaneously. Camisasca undoubtedly knows his stuff, on both the business development and content creation sides, and whilst this book does not necessarily offer anything particularly new, what it does do is take the most essential elements of the ecommerce/online services project (which is, in reality, far more difficult than you might initially think) and compile them very, very neatly. The author essentially sorts through the chaff to find and streamline all you will need to know into a simple, intelligent guide for the novice online entrepreneur; believe me when I say that you then really won’t have to.
I did think that the second half of the book, which focuses entirely on marketing after the launch, was a touch heavy in proportion – not in practice, as such (I would even go as far as to say that marketing constitutes much more than half of your business effort), but rather just as an engaging, interesting and enjoyable book. I won’t lie, I don’t share the author’s enthusiasm for the subject of marketing, so my opinion on this proportion may be biased. I just think that there are a huge number of books and published content on digital marketing, and all offer pretty much the same information; the fun part for me is choosing, building and actioning the business development side, including learning about the best applications for creating content – in this area there aren’t as many books on the subject, and I was hoping that this one would continue in the creative vein of its first half.
This personal gripe aside, though, the book is superb, and frankly the only comprehensive masterclass you will need. The marketing section overshadows it a little, and may deter some readers (though it is clear, of course, that this whole publication is part of Camisasca’s own brand awareness strategy, as championed in this very book). My advice, as someone with experience, is that if you are starting out, read the book in two halves: the first to help you devise, build and launch your business, the second after you have done so, to avoid being overwhelmed and put off. For the target market it is aimed at, I can’t recommend How to Start and Grow an eCommerce Business highly enough; with its sound advice, author knowledge and useful resource links, I genuinely believe you won’t need another to help you get started.
The biggest advantage for How to Start and Grow an eCommerce Business is both its simplicity and its complexity, simultaneously. Camisasca undoubtedly knows his stuff, on both the business development and content creation sides, and whilst this book does not necessarily offer anything particularly new, what it does do is take the most essential elements of the ecommerce/online services project (which is, in reality, far more difficult than you might initially think) and compile them very, very neatly. The author essentially sorts through the chaff to find and streamline all you will need to know into a simple, intelligent guide for the novice online entrepreneur; believe me when I say that you then really won’t have to.
I did think that the second half of the book, which focuses entirely on marketing after the launch, was a touch heavy in proportion – not in practice, as such (I would even go as far as to say that marketing constitutes much more than half of your business effort), but rather just as an engaging, interesting and enjoyable book. I won’t lie, I don’t share the author’s enthusiasm for the subject of marketing, so my opinion on this proportion may be biased. I just think that there are a huge number of books and published content on digital marketing, and all offer pretty much the same information; the fun part for me is choosing, building and actioning the business development side, including learning about the best applications for creating content – in this area there aren’t as many books on the subject, and I was hoping that this one would continue in the creative vein of its first half.
This personal gripe aside, though, the book is superb, and frankly the only comprehensive masterclass you will need. The marketing section overshadows it a little, and may deter some readers (though it is clear, of course, that this whole publication is part of Camisasca’s own brand awareness strategy, as championed in this very book). My advice, as someone with experience, is that if you are starting out, read the book in two halves: the first to help you devise, build and launch your business, the second after you have done so, to avoid being overwhelmed and put off. For the target market it is aimed at, I can’t recommend How to Start and Grow an eCommerce Business highly enough; with its sound advice, author knowledge and useful resource links, I genuinely believe you won’t need another to help you get started.
September 27, 2021
Excellent book. One of the most interesting and valuable books I have ever read. It has a lot of great content about e-commerce and digital marketing, and has several exercises that make you think about your business (or future business) and give you tools to start or grow your own business. I highly recommend this book.
April 23, 2021
Packed with Useful Information
A simple, yet very informative book for a beginning e-commerce entrepreneur. I outlined large sections and will use it in starting our company.
A simple, yet very informative book for a beginning e-commerce entrepreneur. I outlined large sections and will use it in starting our company.
Displaying 1 - 3 of 3 reviews