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Selling The Intangible : Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business.
Does any of this sound familiar to you?
You’ve put your heart and soul into creating a product only to have it completely bomb. Or maybe you’ve seen that happen to your friends or peers in the online space, and you’re dead scared that’s going to be you because you have no clue what you’re doing.
You’re grateful to be able to serve clients one-on-one, but you’re exhausted! The idea of creating a digital product to add passive income to your revenue streams sounds oh-so-good! Maybe you have an idea for a digital product but getting it out there seems like this enormously daunting task with a gazillion steps, and you don’t want to shell out thousands for anther course or coach. Or perhaps you’re void of ideas, but you’re just itching to try digital products.
Nodding yes?
Digital products are an overwhelming, exhausting affair especially when you don't know what to focus on. No matter what type of digital product you’re creating (and yes there are a few!), there are some core components you need to focus on if you want to create successful digital products and have them as a staple in your business model.
This isn’t just about knowing what tools to use or what platform to sell your product on (you should never start there!)
You need a coherent, holistic strategy to be successful at it in the long run.
Selling the Intangible will introduce you to these core components in the form of bite-sized strategies and pro tips so that you have a plan for success before you even start.
Think of it as your digital product road map. Here’s what’s packed into this how-to
Imagine knowing the exact steps you need to take to get your product created, launched, and selling successfully …
Imagine cultivating an audience who are clamoring to get their hands on “your next thing”…
Imagine never having to chase the next sale …
Intrigued yet?
You’ve put your heart and soul into creating a product only to have it completely bomb. Or maybe you’ve seen that happen to your friends or peers in the online space, and you’re dead scared that’s going to be you because you have no clue what you’re doing.
You’re grateful to be able to serve clients one-on-one, but you’re exhausted! The idea of creating a digital product to add passive income to your revenue streams sounds oh-so-good! Maybe you have an idea for a digital product but getting it out there seems like this enormously daunting task with a gazillion steps, and you don’t want to shell out thousands for anther course or coach. Or perhaps you’re void of ideas, but you’re just itching to try digital products.
Nodding yes?
Digital products are an overwhelming, exhausting affair especially when you don't know what to focus on. No matter what type of digital product you’re creating (and yes there are a few!), there are some core components you need to focus on if you want to create successful digital products and have them as a staple in your business model.
This isn’t just about knowing what tools to use or what platform to sell your product on (you should never start there!)
You need a coherent, holistic strategy to be successful at it in the long run.
Selling the Intangible will introduce you to these core components in the form of bite-sized strategies and pro tips so that you have a plan for success before you even start.
Think of it as your digital product road map. Here’s what’s packed into this how-to
Imagine knowing the exact steps you need to take to get your product created, launched, and selling successfully …
Imagine cultivating an audience who are clamoring to get their hands on “your next thing”…
Imagine never having to chase the next sale …
Intrigued yet?
- GenresBusinessNonfiction
166 pages, Kindle Edition
Published March 2, 2021
378 people are currently reading
151 people want to read
About the author
Meera Kothand
17 books99 followersMeera is a certified email marketing specialist, blogger and a self-professed email nerd. She blogs over at MeeraKothand.Com where she helps bloggers and solopreneurs create authentic blogs and businesses minus the sleaze to build an unmissable online presence. Her speciality: Simplyfing marketing strategy with no-fluff, direct and actionable advice and a smattering of tough love. She has been featured on Smart Blogger, Marketing Profs, YFS, Addicted 2 Success and several other sites.
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Displaying 1 - 10 of 10 reviews
March 7, 2021
I'm a huge fan of Meera's books and have found great value in them. Her latest book, Selling the Intangible, takes you through the nuts and bolts of learning how to set up and launch your digital products in a successful manner.
As always she goes into great depth and detail from how to design your product to learning how to write sales pages and set up evergreen launches.
There are a few things that I don't personally practice and which she recommends in the book such as tripwires, sales funnels and the scarcity mindset. I believe it's possible to sell products without those concepts.
However ,I'm also of the belief that you must try what works for you and then decide if you'd like to continue down that path.
This book is worth the read and definitely worth many times the price.
As always she goes into great depth and detail from how to design your product to learning how to write sales pages and set up evergreen launches.
There are a few things that I don't personally practice and which she recommends in the book such as tripwires, sales funnels and the scarcity mindset. I believe it's possible to sell products without those concepts.
However ,I'm also of the belief that you must try what works for you and then decide if you'd like to continue down that path.
This book is worth the read and definitely worth many times the price.
October 2, 2022
Meera KNOWS Online Marketing!
I actually subscribed to her email and bought several of her programs BEFORE finishing this book! In the beginning of Internet Marketing I was involved as the reporter for DMEC the premier email marketing e-zine. I interviewed Mark Joyner, Brother Paul, and others who at the time were the gurus and my 76 years young mind can't recall right now.
22 years later not a lot has changed from how these gurus did their launches. However they were not as forthcoming as Meera on the nuts and bolts of their launches. Meera takes you step-by-step through both the time based and evergreen launch process.
I definitely recommend you subscribe to her emails as they are full of CONTENT!
I took volumes of notes from her book that will become a valuable PDF!
I actually subscribed to her email and bought several of her programs BEFORE finishing this book! In the beginning of Internet Marketing I was involved as the reporter for DMEC the premier email marketing e-zine. I interviewed Mark Joyner, Brother Paul, and others who at the time were the gurus and my 76 years young mind can't recall right now.
22 years later not a lot has changed from how these gurus did their launches. However they were not as forthcoming as Meera on the nuts and bolts of their launches. Meera takes you step-by-step through both the time based and evergreen launch process.
I definitely recommend you subscribe to her emails as they are full of CONTENT!
I took volumes of notes from her book that will become a valuable PDF!
June 30, 2021
Making digital products simple!
In this book, Meera shares some great tips for making digital products a part of your business model. With copious examples along the way, the book gives you the steps you need to validate and sell your own digital products.
I found this book to be very inspiring and motivating. I love how Meera encourages her readers to start with simple, minimum viable ideas and build on them for success.
I recommend this book to anyone who's felt overwhelmed by the thought of selling their own digital products.
An excellent read! Thank you Meera!
In this book, Meera shares some great tips for making digital products a part of your business model. With copious examples along the way, the book gives you the steps you need to validate and sell your own digital products.
I found this book to be very inspiring and motivating. I love how Meera encourages her readers to start with simple, minimum viable ideas and build on them for success.
I recommend this book to anyone who's felt overwhelmed by the thought of selling their own digital products.
An excellent read! Thank you Meera!
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November 15, 2021Must read, especially for new business owners
I love everything that Meera puts out, this is no exception. She understands the struggles of new business owners so well. I haven't found anyone else who can breakdown the process into such a simple steps that I can understand and implement everything she is explaining. Thank you Meera!
I love everything that Meera puts out, this is no exception. She understands the struggles of new business owners so well. I haven't found anyone else who can breakdown the process into such a simple steps that I can understand and implement everything she is explaining. Thank you Meera!
October 14, 2022
Actionable, Quick Read
Meera does not disappoint.
Her books put you in the driver’s seat with actionable guidance offered in a digestible format that can be consumed and implemented efficiently.
Thanks for another great read, Meera! This one’s been on my ‘Kindle bookshelf,’ waiting for me to sit down & focus for a couple of hours. Done! ✅
Meera does not disappoint.
Her books put you in the driver’s seat with actionable guidance offered in a digestible format that can be consumed and implemented efficiently.
Thanks for another great read, Meera! This one’s been on my ‘Kindle bookshelf,’ waiting for me to sit down & focus for a couple of hours. Done! ✅
January 23, 2022
Playbook for Online Course
I love Meera’s book, not only are they easy to read but easy to implement. I was not disappointed with this book, she really broke down how to sell the intangibles indeed.
I love Meera’s book, not only are they easy to read but easy to implement. I was not disappointed with this book, she really broke down how to sell the intangibles indeed.
February 22, 2022
A fab quick overview of selling digital products
This was a fab, quick overview of the structure required to sell digital products. Kothland does a good job at aiming at the newbie and the person with a digital product already (who needs help selling it).
This was a fab, quick overview of the structure required to sell digital products. Kothland does a good job at aiming at the newbie and the person with a digital product already (who needs help selling it).
March 13, 2021
Excellent
Crammed with practical advice in a very comprehensible way, this book is a must-read for anyone considering selling digital products.
Crammed with practical advice in a very comprehensible way, this book is a must-read for anyone considering selling digital products.
November 13, 2023
"Selling the Intangible" by Meera Kothand provides a comprehensive guide for navigating the challenging terrain of creating and selling digital products. The book addresses common struggles, offering practical insights for those who have experienced product failures or are venturing into the realm of digital products for the first time. With a focus on core components and a holistic strategy, Kothand introduces bite-sized strategies and pro tips to serve as a roadmap for success. The book covers crucial topics such as perpetual customer journeys, creating the right digital products for different business growth stages, and the secrets to winning offers. It answers pertinent questions about product timing, choosing platforms, and the role of webinars in funnels. "Selling the Intangible" is a valuable resource for anyone considering or recovering from the challenges of digital product creation, making it a must-read for those seeking a successful and sustainable business model.
January 15, 2022
I thought this was a good basics on how to create and launch a digital product. It's short and easy to read but doesn't get into a ton of the individual skills needed. I've taken classes/courses on those so I know them but this is really great for someone who hasn't launched and is thinking about it.
Displaying 1 - 10 of 10 reviews