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Design Your PERSONAL BRAND Presence
In this book, Diya Asrani has taken a simple, personalized yet impactful approach towards the concept of personal branding. She highlights a subtle amalgamation of her own stories with a timeless perspective of one’s role as a brand presence in the industry. Fighting through the dilemma of figuring out ways to grow her business and get more clients effortlessly, she has built an evergreen presence that gets her clients effortlessly. This book is a guiding light for many entrepreneurs and knowledge-givers seeking help in building and designing a presence that’s profitable, impactful, and assertive. Diya approaches the concept in a casual yet excitingly coachable way that grabs the attention and helps the reader take action. We all know getting success is a journey, and the journey is what we are living today. It’s designed by us. Thus, it is in our power to build a presence that people notice. This book can solve an impending problem that many entrepreneurs face on a daily how, on earth, do I get clients so as to run my business? In the end, it is about putting your skin in the game and working on certain aspects to build a powerful brand.
110 pages, Kindle Edition
Published March 17, 2021
5 people are currently reading
3 people want to read
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Displaying 1 - 9 of 9 reviews
June 29, 2021
Imagine one day you suddenly lose your job. Or one day you're tired of the same job you'd been doing for years and thus you give up your job, or move on from a 9-to-5 job to entrepreneurship, or a freelance life. It's gonna be turbulent, uncomfortable, crazy, bewildering and perhaps continuing like that for a very long time. What will you do to reinvent yourself? To change the perception of others about you, if you want to move into a new field?
Diya Asrani considers this circumstance transforming, risky but full of opportunities. You can find some practical advice in her book 'Design Your PERSONAL BRAND Presence': keep your eye open for emerging opportunities; research and build transferable skills; build a portfolio to demonstrate the results of those skills; build audience; learn to tell your story; and build and manage your brand. Brand building is one of the most important things in entrepreneurship. However, after so long people have known you as or associated you with "your brand or service or product", re-branding yourself is even more critical and challenging.
'Design Your PERSONAL BRAND Presence' by Diya Asrani is a good source of guidance for you if you're in such sensitive stage of your life (or considering entering it). It gives me an idea of how to become a better person for positions, as a mentor, and finding a new profession. Through the several stories that gave real life experiences to the point the author was trying to make, it further explained the point and gave examples of how to do it. It showed that other people have done it before so we would be able to. It clarified the steps that should be taken.
Diya Asrani considers this circumstance transforming, risky but full of opportunities. You can find some practical advice in her book 'Design Your PERSONAL BRAND Presence': keep your eye open for emerging opportunities; research and build transferable skills; build a portfolio to demonstrate the results of those skills; build audience; learn to tell your story; and build and manage your brand. Brand building is one of the most important things in entrepreneurship. However, after so long people have known you as or associated you with "your brand or service or product", re-branding yourself is even more critical and challenging.
'Design Your PERSONAL BRAND Presence' by Diya Asrani is a good source of guidance for you if you're in such sensitive stage of your life (or considering entering it). It gives me an idea of how to become a better person for positions, as a mentor, and finding a new profession. Through the several stories that gave real life experiences to the point the author was trying to make, it further explained the point and gave examples of how to do it. It showed that other people have done it before so we would be able to. It clarified the steps that should be taken.
May 22, 2021
We have seen a tremendous surge in business, be it of any kind, in the last decade. With this growth comes the companion-competition. When this is a boon for the economy, it's not the same for a new entrepreneur. The time that a new enterprise takes to reach the break-even point has increased to twice or three the earlier and many quits trying before that. Getting noticed with today's ever-changing technologies and platforms can be very difficult. In 'Design Your PERSONAL BRAND Presence', Diya Asrani gives good strategies and as the reader, you will gain insight into how your thought process should work. When it comes to growing your business, nothing would be more beneficial than one's personal branding. And that's where this book becomes useful.
'Design Your PERSONAL BRAND Presence' measures not how you see the world, but how the world sees you. The author has tons of clinical data and has worked with many individuals and well-known companies all over the globe. She asserts that in today's crowded marketplace, it's not enough for you to even play to your strengths. That you must learn to quickly highlight how you are DIFFERENT. And to center all your communication (marketing strategies) around those unique differences.
This book is written for: people well-established in their careers looking to change roles or fields altogether, people who know what their dream job is, young people starting out who want to make sure they get to the top. While this book is all about personal branding -- the real concept is the idea that you can change your life, pretty dramatically. While change isn't easy, this book gives solid stepping stones from beginning (The "Aha!" Moment - recognizing where you're starting) to middle (The Burning Desire - test drive your path and develop your skills) to end (Design Your Presence! - reintroduce yourself and prove your worth).
Diya Asrani is one of those authors whose writing is concise, pragmatic, and current. She strikes a great balance between explanatory and anecdotal. She's a "how-to" author and this book is "how to" execute a smart reinvention. The book is packed with strategies for leveraging your professional identity and becoming a true thought leader. The author, Diya Asrani, is a delightful storyteller and adds touches of humor to the many case studies that are used to illustrate the techniques needed to build your personal brand.
The uniqueness of 'Design Your PERSONAL BRAND Presence' is that is it so compelling, so captivating and so condensed, you cannot but want to read this book once you get your hands on it. In fact, one of the greatest features about this book is that you can turn any chapter and read it without reading the preceding chapters – And it would still make sense!
So, If there is a list of books whose practical application can change a person for the better, both personally and professionally with tips that are easy to adopt, adept and administer, this book would be among that list. 'Design Your PERSONAL BRAND Presence' is one of those rare kind of books which you would want to keep at an arms reach, just in case you would want to brag or share titbits of wisdom that can amaze your audience and add a warm feeling of realization to your life.
'Design Your PERSONAL BRAND Presence' measures not how you see the world, but how the world sees you. The author has tons of clinical data and has worked with many individuals and well-known companies all over the globe. She asserts that in today's crowded marketplace, it's not enough for you to even play to your strengths. That you must learn to quickly highlight how you are DIFFERENT. And to center all your communication (marketing strategies) around those unique differences.
This book is written for: people well-established in their careers looking to change roles or fields altogether, people who know what their dream job is, young people starting out who want to make sure they get to the top. While this book is all about personal branding -- the real concept is the idea that you can change your life, pretty dramatically. While change isn't easy, this book gives solid stepping stones from beginning (The "Aha!" Moment - recognizing where you're starting) to middle (The Burning Desire - test drive your path and develop your skills) to end (Design Your Presence! - reintroduce yourself and prove your worth).
Diya Asrani is one of those authors whose writing is concise, pragmatic, and current. She strikes a great balance between explanatory and anecdotal. She's a "how-to" author and this book is "how to" execute a smart reinvention. The book is packed with strategies for leveraging your professional identity and becoming a true thought leader. The author, Diya Asrani, is a delightful storyteller and adds touches of humor to the many case studies that are used to illustrate the techniques needed to build your personal brand.
The uniqueness of 'Design Your PERSONAL BRAND Presence' is that is it so compelling, so captivating and so condensed, you cannot but want to read this book once you get your hands on it. In fact, one of the greatest features about this book is that you can turn any chapter and read it without reading the preceding chapters – And it would still make sense!
So, If there is a list of books whose practical application can change a person for the better, both personally and professionally with tips that are easy to adopt, adept and administer, this book would be among that list. 'Design Your PERSONAL BRAND Presence' is one of those rare kind of books which you would want to keep at an arms reach, just in case you would want to brag or share titbits of wisdom that can amaze your audience and add a warm feeling of realization to your life.
April 15, 2021
How often have you thought of building your own brand?
From childhood, we are asked about “what you want to become when you grow up?” this question is so prevalent and we remain in a dilemma of what to drop and which one to proceed. But if we go back to our growing up days, we were hit by numerous passions. But we gradually chose ‘the one’ passion that our hearts are totally passionate about. But have you tried combining your profession and passion? This combination of ‘profession+passion’ is delight to ever person. I have tried to combine my passion and profession but all my three passion don’t really go with my profession( at least I think so!)
Diya Asrani ‘s ‘Design Your Personal Brand Presence’ brings to you an easy and necessary approach that step wise guides you towards building your brand. The author tries to help the new entrepreneurs indulging in the true incidences throughout the building of her now established career take. This book is divided into chapters, rather goal points that you would have to read, follow and get inspired. These chapters are stepping stones for you to process your entire entrepreneur career. Diya makes this book your go to guide by incorporating personal stories related to her youth and childhood. This book journals how the author herself who is a corporate trainer, speaker and entrepreneur discovered her passion and polished the same to become professional. She shares candid moments of nostalgia of her parents and how they helped to build a perspective she’s caring till date. There are ample scopes of learning lessons as she unapologetically shares her flaws and mistakes. She constantly evaluates her life story with the insight of personal branding tips and tricks in a very effective and understandable manner.
This book, as the author has consistent flow of ‘Interview Diaries’ from the big names in this business. These big names like-Puja Puneet, Siddharth Rajsekar and Rajiv Talreja that not only present you a firm outlook of the bigger world but also happen to be the core mentors in author’s life as well. That implies, we as readers or knowledge takers get the benefit of having a crisp and clear vision of the journey through their extremely polished visionary.
The language or rather the explanation is great and simplified. This book almost feels like we, the readers are taking a face-to-face session from the author. Yes, it is that lucid and comprehendible in its own way. That’s the core beauty of this book. ‘Design Your Personal Brand ’ is your friendly guide to lead you towards success.
If you need any guidance regarding personal branding an entrepreneurship read this. If you want to start self help books, here is this book waiting for you. Mentoring build with real life lessons, read this!
From childhood, we are asked about “what you want to become when you grow up?” this question is so prevalent and we remain in a dilemma of what to drop and which one to proceed. But if we go back to our growing up days, we were hit by numerous passions. But we gradually chose ‘the one’ passion that our hearts are totally passionate about. But have you tried combining your profession and passion? This combination of ‘profession+passion’ is delight to ever person. I have tried to combine my passion and profession but all my three passion don’t really go with my profession( at least I think so!)
Diya Asrani ‘s ‘Design Your Personal Brand Presence’ brings to you an easy and necessary approach that step wise guides you towards building your brand. The author tries to help the new entrepreneurs indulging in the true incidences throughout the building of her now established career take. This book is divided into chapters, rather goal points that you would have to read, follow and get inspired. These chapters are stepping stones for you to process your entire entrepreneur career. Diya makes this book your go to guide by incorporating personal stories related to her youth and childhood. This book journals how the author herself who is a corporate trainer, speaker and entrepreneur discovered her passion and polished the same to become professional. She shares candid moments of nostalgia of her parents and how they helped to build a perspective she’s caring till date. There are ample scopes of learning lessons as she unapologetically shares her flaws and mistakes. She constantly evaluates her life story with the insight of personal branding tips and tricks in a very effective and understandable manner.
This book, as the author has consistent flow of ‘Interview Diaries’ from the big names in this business. These big names like-Puja Puneet, Siddharth Rajsekar and Rajiv Talreja that not only present you a firm outlook of the bigger world but also happen to be the core mentors in author’s life as well. That implies, we as readers or knowledge takers get the benefit of having a crisp and clear vision of the journey through their extremely polished visionary.
The language or rather the explanation is great and simplified. This book almost feels like we, the readers are taking a face-to-face session from the author. Yes, it is that lucid and comprehendible in its own way. That’s the core beauty of this book. ‘Design Your Personal Brand ’ is your friendly guide to lead you towards success.
If you need any guidance regarding personal branding an entrepreneurship read this. If you want to start self help books, here is this book waiting for you. Mentoring build with real life lessons, read this!
June 29, 2021
A couple of years ago, I learned the importance of personal branding over the internet as it can make or break you or your business. I needed some professional direction and had quite a few unanswered questions and while looking for answers, I landed on this book by Diya Asrani and I got myself a copy immediately.
'Design Your PERSONAL BRAND Presence' is literally one of the meatiest, to the point books I've read recently. The author has arranged literally everything you need to know to build your personal brand in a simple, easy to understand style. This book employs personal stories and cases to illustrate the benefits of discussed principles.
'Design Your PERSONAL BRAND Presence' explains the importance of being known for something in this society if you plan to stand out and to make a lucrative income. It highlights the significance of developing a sustainable interest, providing consistency, creating a unique niche, and securing a place to become relevant. I highly recommend this book to individuals pursuing a position in the space of entrepreneurs, speakers, authors, or in any profession and people seeking to be known.
'Design Your PERSONAL BRAND Presence' is literally one of the meatiest, to the point books I've read recently. The author has arranged literally everything you need to know to build your personal brand in a simple, easy to understand style. This book employs personal stories and cases to illustrate the benefits of discussed principles.
'Design Your PERSONAL BRAND Presence' explains the importance of being known for something in this society if you plan to stand out and to make a lucrative income. It highlights the significance of developing a sustainable interest, providing consistency, creating a unique niche, and securing a place to become relevant. I highly recommend this book to individuals pursuing a position in the space of entrepreneurs, speakers, authors, or in any profession and people seeking to be known.
June 29, 2021
The uniqueness of this book is that it's so compelling, so captivating and so condensed, you cannot but want to read this book once you get your hands on it. In fact, one of the greatest features about this book is that you can turn any chapter and read it without reading the preceding chapters – And it would still make sense! Each and every chapter is so beautifully adorned with the wisdom and wit of the ages, that once you begin reading it, you cannot put it down until you've finished it.
So, If there is a book whose practical application can change a person for the better, both personally and professionally with tips that are easy to adopt, adept and administer, 'Design Your PERSONAL BRAND Presence' by Diya Asrani would be among the list.
Diya Asrani's creative, clear, and compassionate voice, as well as vast array of anecdotal stories combine to make a "business self-help book" into a real joy. The writing is flawless and very easy to read, almost conversational. It makes ideas quickly accessible and gives more time for reflection, it also makes it one of those books you can keep on your desk and return to daily to look up a new positive habit to practice.
So, If there is a book whose practical application can change a person for the better, both personally and professionally with tips that are easy to adopt, adept and administer, 'Design Your PERSONAL BRAND Presence' by Diya Asrani would be among the list.
Diya Asrani's creative, clear, and compassionate voice, as well as vast array of anecdotal stories combine to make a "business self-help book" into a real joy. The writing is flawless and very easy to read, almost conversational. It makes ideas quickly accessible and gives more time for reflection, it also makes it one of those books you can keep on your desk and return to daily to look up a new positive habit to practice.
June 29, 2021
'Design Your PERSONAL BRAND Presence' by Diya Asrani is a well considered journey into building your personal brand. Lots of sound, practical, boots-on-the-ground advice.
The chapters are short, easy to read and process, and have a high take-away value. I really appreciated the frank, succinct, and conversational tone of this book. It isn't any longer than it needs to be, but it lacks nothing in the way of inspiration and information. Since it was written recently, it also has some good applications for modern business owners.
Overall, I came away with some practical things I can start doing right now, today, to better my business. For a book that seems primarily inspirational and motivational, it has a lot of practical application! It's not a "how-to" manual, by any means. It is, however, an excellent source of the right road to take in business. Not a map, exactly, since a map shows your destination. It's more like a great set of road signs, easily understandable, and clearly written. Highly recommended.
The chapters are short, easy to read and process, and have a high take-away value. I really appreciated the frank, succinct, and conversational tone of this book. It isn't any longer than it needs to be, but it lacks nothing in the way of inspiration and information. Since it was written recently, it also has some good applications for modern business owners.
Overall, I came away with some practical things I can start doing right now, today, to better my business. For a book that seems primarily inspirational and motivational, it has a lot of practical application! It's not a "how-to" manual, by any means. It is, however, an excellent source of the right road to take in business. Not a map, exactly, since a map shows your destination. It's more like a great set of road signs, easily understandable, and clearly written. Highly recommended.
July 21, 2023
A must read book for anybody looking to build a personal brand.
What I liked about the book is the author's ideas about what stops us from going out on social media, showcasing our talents and helping other people in the process. She does this by beautifully citing her personal examples.
Most of the pages in my Kindle copy are highlighted with important points that the author has covered. Oh! And I am a reading addict by the way with my Kindle app having 200+ books.
Another concept that she has covered is the idea of creating content that helps one to gradually build social media assets.
Overall a must read if you're looking for somebody who's written stuff with a lot of integrity and based on their personal experience.
What I liked about the book is the author's ideas about what stops us from going out on social media, showcasing our talents and helping other people in the process. She does this by beautifully citing her personal examples.
Most of the pages in my Kindle copy are highlighted with important points that the author has covered. Oh! And I am a reading addict by the way with my Kindle app having 200+ books.
Another concept that she has covered is the idea of creating content that helps one to gradually build social media assets.
Overall a must read if you're looking for somebody who's written stuff with a lot of integrity and based on their personal experience.
June 24, 2021
I loved it
It is such a amazing book which talks about so many aspects of branding, specially the online reputation. I believe that one day lots marketers will turn to storytellers. After all we all have some stories with us. Lovely read, 5 🌟 stars from my side.
It is such a amazing book which talks about so many aspects of branding, specially the online reputation. I believe that one day lots marketers will turn to storytellers. After all we all have some stories with us. Lovely read, 5 🌟 stars from my side.
May 1, 2022
Awesome read, a complete framework for building your personal brand.
Displaying 1 - 9 of 9 reviews