Thrivin': The American Dream: A Story of Unwavering Determination, Adversity Too Heavy to Withstand, and A Sheer Grit to Win

by Jason Camper, Don Yaeger (With)

From the cotton fields of West Texas to a billion-dollar entrepreneur

When Jason Camper launched Le-Vel with co-founder Paul Gravette, his guiding vision was to create a company, a brand, and a product line that had never been seen before. Over 10 million customers, approaching 3 billion dollars in sales, and 30 patents later, the inventor of the THRIVE premium product line has fulfilled each goal he set for himself, and he's ready for more.

In THRIVIN': The American Dream , Camper gets personal, sharing the grit, grace, and hard-earned wisdom that went into building a transformative wellness brand and achieving success on his own terms.

This refreshing memoir traces a path from troubled youngster to global entrepreneur, including candid discussions of the failures along the way which became steppingstones to a billion-dollar enterprise. Readers will also gain practical insights for pursuing their own ambitions in business and beyond.

Inspiring and timely, this is an essential read for leaders, aspiring entrepreneurs, and anyone seeking the courage and motivation to THRIVE.

288 pages, Paperback

Published July 13, 2021

Reviews

[Carla White]

Wonderful!

[Jade · Rating 5 out of 5]

Great book.
Completely eye opening, Jason gets into the details of his life and how if you fall down seven times stand up that eighth time.
His story on getting to Le-Vel wasn't easy and it is a great reminder that great things don't come easy but they come to those who work hard!

[Larissa · Rating 4 out of 5]

Being a part of the truly legacy company Jason has built it has been so inspiring to read his story and see how passion and perseverance has changed so many love for the better! Thank you Jason for your story, your passion, your leadership and never giving up!

[Alexandra Chauran · Rating 3 out of 5]

I read this book because I wanted to read an "American dream" positive book about the American spirit after watching a really polarizing U.S. election cycle. I did highlight all the takeaways I could about grinding hard and being grateful for opportunities. However, much of the book was self-congratulatory without fully acknowledging the place of privilege and enormous luck involved in the author's success. Boundless family support was mentioned with gratitude, but not given enough credit, in my humble opinion. The author's goal of building enthusiasm for the Direct Sales industry grindset was tempered (and possibly foiled) by his anecdotal evidence of repeated failure despite hard work. The author came away as a sort of anti-hero by acknowledging all of the sketchy decisions of his past from teenage years all the way up to hiding his identity when founding his most recent company due to bad reputation. It made me ask questions that weren't answered in the book. Like, if he values his sales force so much in his billion+ dollar company now, what happened with his sales force in POWDERemix when he decided to scrap that company on a whim? Overall, the book was a fun read, and I enjoyed the down to earth writing style, if not the ego.

[Traci J. Corn · Rating 5 out of 5]

a real page turner——

This book is inspirational, and a real page turner - it shows how each failure that Jason experienced was really a stepping stone to the eventual success he had at Le-vel… it shows how determination, dedication and drive might lead through many backroads but always eventually leads to success - and in the rear view mirror it all makes sense!! If you want to achieve this book should be part of your journey.

[Misty · Rating 5 out of 5]

Inspiring, Determination and overall an amazing book!

[Belinda · Rating 5 out of 5]

One man's story of chasing a dream and doing all he had to in order to have the live he wanted.
Great read!
I am a Thriver and am so happy that I decided to change my life!