The 4 C's Formula: Your building blocks of growth: commitment, courage, capability, and confidence.

by Dan Sullivan

Have you ever wondered why some people are super-achievers and seem to go from success to success while others never seem to get out of the starting blocks?
In my 40 years of coaching high-achieving entrepreneurs, I’ve noticed that they all go through a process to help them break through to the next level of success. I call this process The 4 C’s Formula.
The 4 C’s Formula is a universal process that can be used by anyone who wants to achieve greater success in any part of their life.

Genres: Self Help, Personal Development, Nonfiction, Business

86 pages, Paperback

First published January 1, 2015

About the author

Librarian Note: There is more than one author by this name in the Goodreads database.

Dan has over 35 years’ experience as a highly regarded speaker, consultant, strategic planner, and coach to entrepreneurial individuals and groups.

He is author of over 40 publications, including The Wall Street Journal Bestseller: Who Not How, The Great Crossover, The 21st Century Agent, Creative Destruction, and How The Best Get Better®. He is co-author of The Laws of Lifetime Growth and The Advisor Century.

Dan is married to Babs Smith, his partner in business and in life. They jointly own and operate The Strategic Coach Inc., with offices in Toronto, Chicago, and the U.K. New workshops are also being held in Los Angeles and Vancouver. Dan and Babs reside in Toronto.

Reviews

[Colleen Abbey · Rating 4 out of 5]

A simple, yet very empowering concept!

[Myra Nawabi · Rating 3 out of 5]

Quick Read - Could be Shorter

This was a quick read but I feel it was unnecessarily long. There isn’t much here that is new or earth shattering. I also didn’t like the blatant selling of the coaching practice of the author.

[Luong Trung · Rating 5 out of 5]

Good structure and interesting images

Pictures in this book are very interesting and delivered concise message in this paragraph/topic.

Structure of this formula is simple and very clear, and it contains a lot of experiences and feeling to archived good results become more confidence via increasing capability and courage.

[Bob · Rating 5 out of 5]

Words Of Wisdom!

This is a GREAT little book loaded with wisdom for the entrepreneur as well as for general personal growth. I've gifted it to several of my up and coming protégés. Get it. Read it. Practice it. Enjoy the fruit!

[Peggy Dugai · Rating 5 out of 5]

Refreshing

Reading this book is a good start if you want to achieve a goal in your life or grow your enterprise. It doesn't take a lot to achieve something in work or in life. All you need is explained in this book and you'll understand the 4C's formula.

[James E Moses · Rating 4 out of 5]

Good read

This book outlines and shares information that we practice everyDay and sometimes just don’t recognize it. But it’s always good to read and refresh our minds.

[Bethany Stiles · Rating 3 out of 5]

Not bad

A little hard to follow and understand and seemed like a lot of rewording the same thing. I did, however, gain some insight.

[Mark G Weston · Rating 5 out of 5]

Pretty simple maths

Very enlightening, now I know why growth people are so different. Now to pass it on to the next generation

[Sharon · Rating 3 out of 5]

Quick read that could have been shorter. Simple concept that may be helpful to some.

[Paola · Rating 5 out of 5]

The good book!
Thanks

[Jerry Reyes · Rating 5 out of 5]

If you are looking for a thinking tool that can help you review your past and create or transform your future, read this book. The 4 Cs Formula is an easy read and an unusually powerful tool.

[Mariyan Tashev · Rating 3 out of 5]

It's ok. Very general. Right things at a high/superficial level.

[Manuel Mires · Rating 5 out of 5]

Buen. Libro muy práctico

Es un libro sencillo nosbyauda a tener el punto inicial para acompañar, eso en la mayoría de los casos es lo que nos impide hacer las cosas

[Jose Bucio · Rating 3 out of 5]

Simple yet practical

The advice in this short book is simply practical yet it can be transformative when applied consciously. I did feel it was a bit repetitive at some points but it got me really thinking about my business.

[Erno Rasanen · Rating 1 out of 5]

Sales speech. I paid to read about 45 mins of sales speech. Really not worth of my or anybody elses time. This is not book. It’s sales speech about writers business, Strategic Coach.

[Manrico · Rating 4 out of 5]

The book is already short, but I feel that it could have been half of what it is. The main (if not only) concept is still a really good one though, so I give it 4 stars and say it is worth reading. It maps out an important process for growth.

Can't say much more than that without giving out the whole concept I'm afraid.

[Jeff · Rating 2 out of 5]

I like the C's Formula (Commitment -> Courage -> Capability -> Confidence -> aim at a new higher target and repeat) but am not an entrepreneur nor do I desire to be one so a large majority of the text was skimmed.

[Alvin Narsey · Rating 5 out of 5]

So Dan is the Man. A great reference for business owners of all types. His concepts are simple and beautifully presented into easy action steps. It's hard to get analysis paralysis here. A book I will be frequently revisiting

[ben · Rating 5 out of 5]

Highly recommended!

[Fanni Melles · Rating 5 out of 5]

This book introduces the 4C's formula which enables entrepreneurs to always grow. I will definitely use this thinking in my everyday but in my future company as well.

[Riley · Rating 3 out of 5]

even Dan seemed bored narrating the audiobook

[Deanna · Rating 3 out of 5]

Good concept. Like others I felt it could have half the length even though it was very short and full of illustrations