How Not to Sell: A Sales Support Guide For Beginners

by Brendan Shea

A sales-support veteran, who's worked on both coasts, reviews some basic principles and best practices for helping sales to naturally occur. This book is meant for anyone who finds themselves working in sales-support and needs help, or for anyone considering a career in sales or sales-support.

With scenarios on basic sales situations and advice on how to handle them, How Not to Sell will assist the beginner with getting their start and holding their own.

80 pages, Paperback

Published September 7, 2021

About the author

Brendan Shea earned his acting stripes waiting tables in New York, made a go of it in professional theater for some years, and writes prolifically when not toiling at his awesome day job, in California.

Shea writes on topics he knows such as mental health, theater and solar energy. His genres are myriad, including children's stories, cooking, dystopian/utopian sci-fi, fiction, memoir, mystery, nonfiction, poetry and sales.

Brendan's experience in sales-support in the financial and renewable energy industries, infuses his business books with helpful information for both the beginner and the seasoned.

Finally, Brendan's books are not meant to be preachy, but most volumes come around to the subject of God sooner or later; as C.S. Lewis wrote, 'I believe in Christianity as I believe that the sun has risen: not only because I see it, but because by it I see everything else.'

And my reason for writing is like Gregory McDonald's, "Writing is not a profession, occupation or job; it is not a way of life: it is a comprehensive response to life."