The Long Game: How to Be a Long-Term Thinker in a Short-Term World by Dorie Clark
This is the second book I have reviewed titled The Long Game. The first was Kentucky Senator Mitch McConnell's memoir all about how he wanted nothing but political power his entire adult life. Seeing how McConnell is (hopefully) reaching the end of his career, I might recommend this book to him, but probably wouldn't because I don't think it has much practical advice he would understand. (And he's definitely not the type to take advice from a woman, much less a social liberal.)
Volviendo al tema, Clark is a business school professor who has traveled the world earning speaking fees and publishing books while pressing on to various projects that she wanted to pursue to broaden her scope. From her bio page: "A former...journalist, Clark directed the environmental documentary film The Work of 1000, and was a producer for a multiple-Grammy-winning jazz album. She is a Broadway investor, as well as a member of BMI’s Lehman Engel Musical Theatre Advanced Workshop." She has also earned an MDiv. In other words, she doesn't have kids and has kept herself busy. She explains at the beginning of the book an emotional breakdown she once had when she questioned her life choices. She quotes from various other popular business books and thinkers (Peter Drucker, etc.) in this work and I found it wandered too far from the topic of long-term thinking to recommend it highly.
Every decision necessitates a trade-off and strategizing means choosing what to be bad at. Successful companies are those who do not try to please everyone and have fearlessly chosen what to be bad at in order to excel at their value proposition. People must do likewise; we need to turn down opportunities and learn to say "no" to things that do not fit our long-term goals. But Clark also writes that simply pursuing our dreams won't pay the bills and may not achieve what we want-- we have to understand that short-term sacrifices and trade-offs must be made to put food on the table. You also don't need to set your long-term life goals by age 25, your preferences and dreams will change with circumstances.
"Instead of pursuing your 'passion' or your 'true calling,' optimize for 'interesting.'" When considering a possibility in front of you, ask questions and get all the information you can. Ask yourself questions like "What is the opportunity cost? Will I feel bad in a year if I don't take this job?" When in doubt, choose the more interesting option. Avoid "shiny objects in the room," however.
At some point, every bestselling business book these days quotes Simon Sinek's Start with Why. If you have a firm grasp of your values, then you can also know which lucrative opportunities you might want to decline. One anecdote hit home for me about a divorced father who turned down a well-fitting dream job in Singapore, disappointing many, in order to be in the U.S. to be closer to his son and find a potential spouse. He mustered the courage to say "no" and suffered the (relatively) short-term consequences but ended up married and didn't regret it. (I'd have married in Singapore, but that's just me.) Around the time of reading this book I was faced with a similarly tough decision about completing a contract to work a job abroad as a divorced father with a son and potential partner in the US. A wise man reminded me that being close to my loved ones in the short run might not be better than making the sacrifice to be away from them today to better support them and my goals once the contract is finished (long-term thinking). So, here I am writing this review from overseas, having chosen the more "interesting" opportunity.
The author recommends an 80/20 rule about time management, which I find practically impossible, especially the more kids you have. She recommends setting aside 20% of your time working on side-gigs and other investment opportunities that you might want to develop into your full-time gig. The other 80% goes to your real job and current obligations. The problem is that (hopefully) many of us have other obligations that are current-- church, elder care, and we need to rest at some time! Dorie Clark doesn't seem to rest at all ever.
The author also recommends taking risks as a way to focus your attention on what your goal is. If you've taken out a loan to start a business, for example, then you will find bankruptcy as a motivation to be the mouse who churns butter into cream and crawls out. However, she does (obviously) caution that one should have savings and a steady job (80% rule again) such that if your goal fails your family doesn't starve. Desperation is not an attractive place from which to apply for jobs, so avoid doing that.
While Clark has had diverse career experiences and hustles all over the globe, she does write that "being busy is not the mark of success" and if anything it is to be avoided. However, I found most of the anecdotes she shared about people pursuing their dreams in the present moment to leave me asking "Do any of these people have kids? Do they ever volunteer for anything out of care for others?"
I guess the biggest advice for the Mitch McConnells of the world at the end of their careers is to begin thinking about mentoring and investing in the next generation. She is part of an organization of enterpreneurs who do that and find it rewarding. Too many people retire and become depressed because so much of their social life and self-worth was wrapped up in an office that has easily moved on without them. She recommends retired people find ways to mentor and help others.
The author has an interesting tangent about networking, what she calls "infinite horizon." She recommends networking aggressively, but initially non-transactionally. Remarkably, she recommends accepting invitations to all sorts of things in order to expand the network as far as possible. (This seems to clash with the idea that being busy is not a mark of success and other advice in the book.) She makes it non-transactional with a hard rule not to ask anyone in her network for a favor for at least a year after meeting them. (I have no doubt that she keeps a spreadsheet with dates, this is how methodical she comes across.) In the end, this practice struck me as very transactional but with a long-term time horizon-- I recalled the scene from The Godfather with the funeral home director.
Of course, some of your ideas and hopes and dreams won't work out. So, the author recommends having Plan A, B, C, etc. at this point, the book seemed muddled for me. She also seems to not know that the results of the famous marshmallow study made famous in the book Grit has not been corroborated in subsequent experiments. Alas, all the business bestsellers de jour quote each other and their mistaken anecdotes.
2.5 stars.