Win in the Age of Video: Draw In Distracted Audiences, Trigger Action and Drive Revenue with a Strategic Video Marketing Formula

by Paolo Kernahan, Narrisa Mandol

The scores are the entrepreneurs winning in today’s digital age are the ones dominating on video.But maybe you’re not thrilled about creating videos. Or, perhaps, you’ve been churning out one video after the next, but the returns for all that hard graft are pretty slim.In business, we need to ask a simple ‘Is what I’m doing generating the results I need to create a sustainable income?’ If the answer’s no, then it’s time to go hard on the skills that will give you the biggest transformation.Love it, hate it, on the fence about it—no matter how you feel about video, this is THE SKILL entrepreneurs need to master for the online age. Whether you go with YouTube videos, TikToks, Instagram reels or webinars, without a video marketing strategy, your efforts will come up empty—just like your bank account.As former TV journalists who started a video production company and now run a video marketing and on-camera coaching business, we’re sharing our personal video content strategy that gets us visibility and profitability in a crowded online world.This is the exact video marketing strategy we use * Trap audience attention* Trigger high conversions* Unlock consistent sales…without the marketing burnout. The biggest challenge you’ll face in entrepreneurship is marketing your business and advertising your offer.Video is now the most powerful way to reach your best audience; the folks who will buy from you. But results aren't always guaranteed. If you want to dramatically boost the odds of your success with video, well, that’s where strategy comes in.Win in the Age of Video is perfect for entrepreneurs who’ve been reluctant to add video to their content marketing, but they’re seeing the rise of video and want to rise along with it. It’s also ideal for those already doing video marketing but not getting a payoff for their hard work.Our video marketing book will help you use video * Attract the attention of distracted online audiences* Create videos your target market wants to watch* Build a loyal following who will buy from you over and over again* Create a solid video content strategy and video content plan, so you get results from your videos every single time!So, are you ready to WIN IN THE AGE OF VIDEO ? Download our book now to start using video to build a profitable business!

159 pages, Kindle Edition

Published September 30, 2021

Reviews

[Dominic · Rating 5 out of 5]

I learned a lot from reading this book on video marketing. The authors do a good job of explaining the importance of "data-driven creativity." The first half of the book could probably be pruned down, but the information in the second half of the book make up for it. So, if you're an online entrepreneur and you don't know much about video marketing, then pick this book up now.