If Jesus Gave A TED Talk: Eight Neuroscience Principles The Master Teacher Used To Persuade His Audience

by Charles Stone

There are many ways to improve public speaking abilities, but in this compelling book, popular speaker Dr. Charles Stone offers a new approach, a way to move past your limitations and become a more confident speaker and stellar persuaded.

Stone blends the latest neuroscience research on communication and learning with how Jesus, the Master Teacher, persuaded his audiences. It's a revolutionary new method capturing the attention of speakers who want to lift their skills to the next level.

Jesus was the most persuasive communicator in history. This book shows you how to craft and deliver your messages using the same neuroscience principles he practiced. You'll discover how

• Begin with the end in mind

• Pique interest

• Create connection

• Free up working memory

• Stimulate long-term memory

• Engage the heart

• Cultivate confidence

• Reinforce life application

214 pages, Kindle Edition

Published October 12, 2021

About the author

I've been a pastor for 40 years in both the U.S. and Canada, and have authored six books and blogs at www.charlesstone.com. A lifelong learner, I have earned four degrees and pursued postgraduate study
in the intersection of Biblical truth with neuroscience insight. I've been married to the love of my life, Sherryl, for 39 years and have three grown children and three grandchildren.

Reviews

[John Richards · Rating 4 out of 5]

Disclaimer: I'm not a big fan of neuroscience books or language (which is probably why I attended law school and didn't go the sciences route). But I did find this book helpful and clear on how to approach audiences from a neuroscience perspective. I like that the author starts and ends the chapters with articulating three key principles to help answer necessary questions along the way as you prepare and deliver the talk. It's an alternative approach to the classical: ethos, pathos, logos approach to communicating, but I found it helpful. Particularly helpful was the author's discussion around the importance of visual cues and storytelling. And some of the questions he writes about re: storytelling are some I will implement in my own life when looking to build illustrations for my sermons.

[Simon Wiebe · Rating 4 out of 5]

Insgesamt fand ich es sehr spannend die Neurowissenschaften bzw. die Lernpsychologie mit Jesu Teachings ins Gespräch zu bringen. Ich habe wertvolle Impulse bekommen und einiges an Literatur zum Weiterlesen. An einigen Stellen fand ich seine Ausführungen aber zu platt und nicht gut strukturiert. Es schien mir so, dass er wichtige neuro-wissenschaftliche Punkte unbedingt unterbringen wollte, auch wenn sie nur halb gepasst haben.

[Richard Morton · Rating 5 out of 5]

This is an excellent book but to get the most out of it, take your time and study it instead of just passing your eyes across the pages.