This thoroughly revised and updated edition of the classic book in the field provides a conceptual foundation for the fund raising profession. Hank Rosso's Achieving Excellence in Fund Raising examines the profession's principles, strategies, and methods and is filled with practical examples. Guided by the enduring philosophy of fund raising master Henry A. Rosso, contributors explain the reasoning behind the planning and selection of strategies for all fund raising activities, including building your case for support, approaching donors, managing campaigns, and demonstrating stewardship. Read a Charity Channel
I read this book while I was preparing to take the CFRE exam. It's comprehensive and detailed; and it also gave me a great base on every topic on fund-raising. I recommend it for anyone who is looking for a general, up-to-date reference book that covers a variety of fund-raising topics.
I read this while studying for the CFRE exam. This should be required reading for anyone in fundraising, no matter how experienced. It's an excellent primer on all aspects of fundraising.
Bought this audio book for the CFRE exam. It’s long and covers area of fundraising I’m not familiar with. However, the suggestions are designed for ALL fundraising, therefore lack specificity or modern case studies.
This is very much a text book on the study of philanthropy, but is a well-rounded depiction of the philanthropic sector. Filled with a plethora of examples for best practice, any organization and gift officer would do well to adhere to the lessons in these pages.
This was very comprehensive, and I refer to it often as I study for my CFRE exam. I just took one point off for not having Canadian charity information in the text. In my perfect world, the sections with American specific tax laws and other relevant details their would be a Canadian equivalent.
Where the info was applicable to what I needed, it was helpful. Given the size and broad range of fundraising topics there were areas I skimmed for content.
Excellent reference resource for development professionals. However, I wish it were updated more frequently, and included more information about online fundraising.
This is one of the best non-profit development texts I've read. I will keep it on my desk so I can refer to it often. The text includes both aspects of the philosophy of fundraising as well as pragmatic issues and examples of framework. If all of us in development followed this as a guide, the sector would be much more successful (and enormously competitive).
Buku yang bagus untuk dijadikan landasan berpikir secara teoritis dalam proses penggalangan dana yang sistematis. Ide-ide untuk mengkampanyekan tujuan organisasi dalam mencari kandidat sumber pendanaan yang tepat akan sangat berguna bagi organisasi manapun yang sedang membutuhkan. Semoga dapat diaplikasikan oleh organisasi-organisasi nirlaba dengan tujuan yang mulia.
This book helped me pass my CFRE certification test, so I guess it did it's job. But the degree to which the editor and contributors bowed down to Hank Rosso was completely annoying throughout. No offense to Hank, but I wanted to gag.
I read this over the past few months and then recently passed the CFRE Exam. I think the book was certainly helpful with the exam. It's written in an approachable manner and was informative.