When the Eternals film was announced an an early entry in the MCU's Phase Four, I was doubtful. The Guardians, say, or Ant-Man, might have been obscure, but did have some really fun comics on which to draw. Whereas there had never been a really successful Eternals comic. Their beginning wasn't promising: all Jack Kirby solo comics were iffy anyway, and his von Daniken riff would probably never have been a great idea, even had it not then been crowbarred into the Marvel Universe, where the gods were already present in person, so the idea of an ancient race being mistaken for them made even less sense. Gaiman and Romita probably came closest, but it was very much the second-best Gaiman Marvel comic to come out of the Miracleman deal, and the other one was 1602 so that's a fairly low bar. Plus, the characters were last seen being killed off for cheap impact in the first and worst volume of Jason Aaron's Avengers – though I suppose that at least means a new series gets a nice blank slate, rather than having to pick up on any ongoing plot threads.
So why did I buy this, despite all that? Because it's Kieron Gillen's return to Marvel superheroes, obviously. Bringing with him some relevant WicDiv experience of writing immortals trapped in a cycle of death and rebirth, supposedly serving a vital function in the world, yet always with a shadow at their shoulder. The tagline here being the Sisyphean "Never die. Never win." - an echo made explicit elsewhere. This is the curse of all superheroes, to some extent – their great foes will never finally be vanquished, the streets will never be safe, at least not outside the occasional flash-forward. But with oddball C-listers like the Eternals, that can actually become a theme, instead of just something which has to be nodded to at most, but more often brushed under the carpet. On art, Esad Ribic, whose Thor work made clear that he is the visual poet of gods wandering the empty halls of massive, broken cities, a key skill here; colours from Matt Wilson make it all look painted. So it's gorgeous, and on top of that it manages to sustain the epic note while also often being very funny, especially the narration. The story, it soon becomes apparent, is being told by the Great Machine, AKA the Earth. Who, though a player in the story, is also pretty much an omniscient narrator. Or ought to be, except that the Great Machine is broken. Which is pretty much the plot of the opening arc.
This is good, in that what initially looked like it was going to be the plot – the murder mystery of someone who'll be back soon anyway – had a certain issue with stakes. Alas, there is a bigger issue with timing; there have been plenty of periods when a Marvel comic about a society who look like humans but are not; who consider humans a lesser species, for whom they bear a debatable amount of responsibility; and to whom death is no big deal, would have stood out. Now, though, it can't help feeling pretty close to Dawn Of X, and while there are obviously differences, it feels at times like the Eternals have moved from being superfluous doubles of Marvel Earth's gods, to a variation on the theme of its mutants. Plus, the big bad (and this was revealed early enough in proceedings that I don't think it counts as a spoiler) is Thanos. Who, yes, does have a definite link to the Eternals, but as fun as the MCU version was, I still find his 616 counterpart over-used and under-interesting. There is an article of faith which states that there are no bad characters in comics, only bad treatments of them. But this is an absolute creative dream team and, applied to this whole race of ancient third wheels, the most I can offer is that this is undoubtedly the best Eternals comic I have ever read. And that when they have at least one definite advantage over the film, namely that they weren't lumbered with Kit Harrington.