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Think Like A CEO: Stop reacting, get out of your own head and take control of your role
Discover how to master the mental game needed to become a highly effective CEO.
Putting you back in control of your role, so that you maximize your time, lead with confidence and grow a business without losing your sanity.
What is ”Think Like A CEO"?
The level of thinking that got you to where you are, isn’t going to help you break through to the next level.
Especially when the huge responsibilities that come with your role leave you stretched thin, overwhelmed and on a rollercoaster ride of ups and downs.
It can leave you feeling like you’re stuck in the trenches, where all the firefighting and daily battles keeps you trapped in a state of response.
The reality is there’s no way you can make the right decisions, effectively lead, impact the world or take the business to new heights in this state.
“Think Like A CEO” is going to show you how to master the mental game of being a highly effective CEO.
You’ll discover everything from getting out of a reactive state to balancing short-term problems with long-term priorities.
You’ll also discover how to determine what to focus on and prioritize, make strategic decisions, learn to trust your own intuition and get out of your own head.
I’ll even share with you the practice top CEOs use to ensure that they can confidently navigate the challenges that come with running and growing a business
By the end, you'll have the mindset needed to maximize your time, lead with confidence and grow a business without losing your sanity.
I've taken everything I've learned over the last 6 years of helping CEOs and business leaders from around the world to consistently perform at their best, and broken it down in this book for you.
Putting you back in control of your role, so that you can take your impact, your revenue and yourself to the next level.
Putting you back in control of your role, so that you maximize your time, lead with confidence and grow a business without losing your sanity.
What is ”Think Like A CEO"?
The level of thinking that got you to where you are, isn’t going to help you break through to the next level.
Especially when the huge responsibilities that come with your role leave you stretched thin, overwhelmed and on a rollercoaster ride of ups and downs.
It can leave you feeling like you’re stuck in the trenches, where all the firefighting and daily battles keeps you trapped in a state of response.
The reality is there’s no way you can make the right decisions, effectively lead, impact the world or take the business to new heights in this state.
“Think Like A CEO” is going to show you how to master the mental game of being a highly effective CEO.
You’ll discover everything from getting out of a reactive state to balancing short-term problems with long-term priorities.
You’ll also discover how to determine what to focus on and prioritize, make strategic decisions, learn to trust your own intuition and get out of your own head.
I’ll even share with you the practice top CEOs use to ensure that they can confidently navigate the challenges that come with running and growing a business
By the end, you'll have the mindset needed to maximize your time, lead with confidence and grow a business without losing your sanity.
I've taken everything I've learned over the last 6 years of helping CEOs and business leaders from around the world to consistently perform at their best, and broken it down in this book for you.
Putting you back in control of your role, so that you can take your impact, your revenue and yourself to the next level.
- GenresBusiness
158 pages, Kindle Edition
Published November 10, 2021
118 people are currently reading
121 people want to read
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Displaying 1 - 17 of 17 reviews
August 13, 2023
This is another case of me buying a book by its title rather than pre-inspecting the contents. I was hoping to learn more about becoming the CEO of my career - to become a better negotiator as an employee and not accept the status quo. “Think Like a CEO”, did not move the needle. When it arrived on my doorstep, I was surprised at its lean 130 pages. Flipping through, I noticed a slightly enlarged, sans serif font, with full empty line breaks between paragraphs - classic indicators of an author trying to stretch material to increase page count. There is a grammatically unreadable sentence on page one. After parsing it four different ways, I begged my wife to assure me I wasn’t losing my marbles. My marbles are still intact. The book reads like an infomercial, where successive paragraphs reiterate the same claim, using the same words, albeit arranged differently. I kept reading - hoping some words of wisdom would materialize. The author brags to have interviewed and mentored 1000s of the CEOs around the world. I will assume his in-person skills outweigh his written ones. His authorsplaining started to irk me by page 36. In the span of five short paragraphs, I read the following: “The reason why …” “This will explain why …” “That’s why …” “This explains why…” “This is also why …” “which is why …” “That’s why …” I started paying more attention to the growing number of whys and less to the lesson he was offering. OK. Enough negative critique from someone who has never written a book. Eventually, I fought off the clunky delivery and found some positive material for my report. Morrison describes being At Cause and At Effect. When you are At Effect, you let your environment control your actions and emotions. When you are At Cause, you control the narrative. You can never completely control what is happening, but you can always control how you respond to it. He also uses a bungee jumping analogy to describe a person’s inability to take necessary action. The longer you stand frozen, unable to jump, the harder it becomes. It is best to face tough challenges head on. The initial nervousness will soon dissipate and you will feel better about haven taken action. The author also speaks to failing fast. You can’t wait to be perfect. It will never happen. It is better to be informed and act decisively. If you fail, then adjust and move on. There is also a Dali Lama quote that I have read before but bears repeating: “When you talk, you are only repeating what you already know. But if you listen, you may learn something new.” Unfortunately, after 130 pages, I did not learn anything new – other than a reminder to never judge a book by its cover. The advice in “Think Like a CEO” is applicable to anyone. It just sounds more impressive and sells more copies when you believe a book will make you a CEO. I wanted to give it 3 stars, but having never written a book myself, I will be generous and give it 4 very dimly lit stars.
April 27, 2023
Inspiring guide to taking back control of your life
Everyone thinks that when you’re a CEO you live such an easy life, but they don’t understand the journey it takes to get you there. All the responsibilities, the strategic planning and decision making it takes to be at the top of your game takes a lot out of you, and sometimes you feel like you have no life outside of work. You might feel overwhelmed with everything going on, and you may not be as productive as you would like to be.
In his book, Think Like A CEO: Stop reacting, get out of your own head and take control of your role, Byron Morrison helps you realize you don’t have to be in that state. You have a chance to change the way your life is heading. With his inspiring words and mental tasks, he helps you to “get out of your own head,” to stop reacting to the situation and people around you. He talks about strategic thinking and setting goals, quarterly goals. What you focus on has a huge impact on where you want to be. If you are busy trying to do things that can easily be delegated, then you won’t have time to focus on the bigger things. You will be too tired from your day of putting out fires and solving the smaller problems to focus on what you should have been focusing on from the start. And this sets you and your company back.
One of my favorite lines from this book is “Speak less, listen more.” This can be used for nearly everything in life and is what I wish my former boss would have done for the team. If you stop to listen to what the others on your team have to offer, that may be what you need to get ahead in the game. What I really enjoyed about this book was the tasks he has after every chapter. Tasks that will guide you to being better at what you do. It doesn’t even necessarily have to be that you’re a CEO. It can help you with your life, in any role, personal or business. That’s what made this book such a great read!
Everyone thinks that when you’re a CEO you live such an easy life, but they don’t understand the journey it takes to get you there. All the responsibilities, the strategic planning and decision making it takes to be at the top of your game takes a lot out of you, and sometimes you feel like you have no life outside of work. You might feel overwhelmed with everything going on, and you may not be as productive as you would like to be.
In his book, Think Like A CEO: Stop reacting, get out of your own head and take control of your role, Byron Morrison helps you realize you don’t have to be in that state. You have a chance to change the way your life is heading. With his inspiring words and mental tasks, he helps you to “get out of your own head,” to stop reacting to the situation and people around you. He talks about strategic thinking and setting goals, quarterly goals. What you focus on has a huge impact on where you want to be. If you are busy trying to do things that can easily be delegated, then you won’t have time to focus on the bigger things. You will be too tired from your day of putting out fires and solving the smaller problems to focus on what you should have been focusing on from the start. And this sets you and your company back.
One of my favorite lines from this book is “Speak less, listen more.” This can be used for nearly everything in life and is what I wish my former boss would have done for the team. If you stop to listen to what the others on your team have to offer, that may be what you need to get ahead in the game. What I really enjoyed about this book was the tasks he has after every chapter. Tasks that will guide you to being better at what you do. It doesn’t even necessarily have to be that you’re a CEO. It can help you with your life, in any role, personal or business. That’s what made this book such a great read!
April 29, 2023
Concise Read for Creating a CEO Mindset
This is good, concise book by Byron Morrison for many who are now into small, businesses, side hustles, digital nomad lifestyles and work-from-home setups, with a look towards growing a business and becoming a fulfilled CEO. As the employment and business landscape obviously changed during and post-Covid pandemic, many people have also changed their outlook about economic stability and their attitude towards work-life balance. Many of these realizations are focused on the possibilities of controlling your own destiny by doing the things you are actually passionate about. This is a good book for those who have chosen to take that leap towards owning their own business, time, energy, and talents. A guide such as this one is a welcome manual then. The author offers more resources other than this book, with free videos to download and social media communities to support the CEO better and become more confident in leading a business organization. The first part of the book that immediately delves into the mental game of acting rather than reacting. It is indeed a challenge to make effective decisions while in a reactive state. The author is not offering business strategies, rather a way to develop a mindset that makes an effective CEO with strategic thinking, auditing of ideas and micro actions as effective tools in management. The interesting parts of the book were mastering the three pillars, which are mindset, emotional control and performance, the negative language traps, and de-compounding strategy for stress. And, the other helpful parts of the book that the author tackled are handling anxiety and overwhelming situations, focusing on what matters, the skill of listening, handling tough conversations and practicing transparency. If you need a short course on CEO mindset, this book is for you.
This is good, concise book by Byron Morrison for many who are now into small, businesses, side hustles, digital nomad lifestyles and work-from-home setups, with a look towards growing a business and becoming a fulfilled CEO. As the employment and business landscape obviously changed during and post-Covid pandemic, many people have also changed their outlook about economic stability and their attitude towards work-life balance. Many of these realizations are focused on the possibilities of controlling your own destiny by doing the things you are actually passionate about. This is a good book for those who have chosen to take that leap towards owning their own business, time, energy, and talents. A guide such as this one is a welcome manual then. The author offers more resources other than this book, with free videos to download and social media communities to support the CEO better and become more confident in leading a business organization. The first part of the book that immediately delves into the mental game of acting rather than reacting. It is indeed a challenge to make effective decisions while in a reactive state. The author is not offering business strategies, rather a way to develop a mindset that makes an effective CEO with strategic thinking, auditing of ideas and micro actions as effective tools in management. The interesting parts of the book were mastering the three pillars, which are mindset, emotional control and performance, the negative language traps, and de-compounding strategy for stress. And, the other helpful parts of the book that the author tackled are handling anxiety and overwhelming situations, focusing on what matters, the skill of listening, handling tough conversations and practicing transparency. If you need a short course on CEO mindset, this book is for you.
April 21, 2023
Absorb text that instructs CEO’s on how to stay positive, how you choose to respond to what’s going on around you and to not allow feelings to interfere with the thought process – to evolve in planning and thinking abilities to conquer upcoming demands. If you are a CEO, let Byron Morrison guide and teach you how to deal with pressure logically instead of emotionally – showing you what not to do to avoid a disastrous outcome from short-sighted, emotional, and solitary thinking. Like the author, you will learn to be an advocate of proactive leadership, long-term thinking, thoughtful analysis, strong communications, and adaptability. Substantial knowledge within this book speaks for itself. He makes it sink in that what you don’t do is as significant as what you do, particularly if you are like many CEO’s in over their heads or overwhelmed. You will highly benefit from mindset traits laid forth: get out of the passive state and move forward in an active positive mode, focus on what you like, not what you don’t like, and know what you need to do and do it to become a prime mover.
May 2, 2023
Improve your mindset
This is a great book on evolving your mindset from entrepreneur to CEO. Although they both may seem similar, Byron Morrison says that the mindset required to be a founder, entrepreneur or manager is very different to that of being an effective CEO. As we dive into the book, Byron tells us how to deal with feeling overwhelmed and develop our intuition. Also, one of the most important things about a good CEO is to listen more than you speak. This can help you avoid making decisions that are shortsighted. You want people to be able to express new ideas and opinions rather than being dictated to. He also says to try to avoid telling people what to do because no one likes to be told what to do and even though you may think you know the solution, there is always the possibility that you’re wrong, you’ve missed something, or that there’s a better way to achieve the result. Very helpful book with a lot of tips on tweaking mindset for the better.
This is a great book on evolving your mindset from entrepreneur to CEO. Although they both may seem similar, Byron Morrison says that the mindset required to be a founder, entrepreneur or manager is very different to that of being an effective CEO. As we dive into the book, Byron tells us how to deal with feeling overwhelmed and develop our intuition. Also, one of the most important things about a good CEO is to listen more than you speak. This can help you avoid making decisions that are shortsighted. You want people to be able to express new ideas and opinions rather than being dictated to. He also says to try to avoid telling people what to do because no one likes to be told what to do and even though you may think you know the solution, there is always the possibility that you’re wrong, you’ve missed something, or that there’s a better way to achieve the result. Very helpful book with a lot of tips on tweaking mindset for the better.
April 22, 2023
If you are a CEO looking for a book to take you and your business to the next level, or if you are simply the CEO of your own life, then this book will help you achieve a better mindset.
The book covers a wide range of topics, including controlling the controllable, focusing on what you want, strategic thinking, and getting out of your own head. The author propels the reader in the direction of self improvement.
The author shows that being a successful CEO is about having the right mindset. The author does an excellent job of comparing and contrasting the overwhelmed vs Evolved CEO. The Evolved CEO’s foundation is built on inner growth.
Overall, this book is an insightful and practical guide to developing the mindset of a successful CEO and taking their lives and businesses to the next level.
The book covers a wide range of topics, including controlling the controllable, focusing on what you want, strategic thinking, and getting out of your own head. The author propels the reader in the direction of self improvement.
The author shows that being a successful CEO is about having the right mindset. The author does an excellent job of comparing and contrasting the overwhelmed vs Evolved CEO. The Evolved CEO’s foundation is built on inner growth.
Overall, this book is an insightful and practical guide to developing the mindset of a successful CEO and taking their lives and businesses to the next level.
April 30, 2023
Byron Morrison doesn’t waste any time jumping right into the process helping readers become a more efficient CEO. This is a short, quick read but it’s not short on useful information. If you’re currently a CEO or wanting to become one, Byron’s guide can be an indispensable resource. Think Like a CEO’s guidance is easy to follow and immediately applicable to a number of situations in which CEO’s will often find themselves. CEOs will be guided in overcoming difficult people and situations as well as changing their mindset regarding goal-setting. Implementing solid change starts with mastering your mindset.
April 26, 2023
Think Like a CEO by Byron Morrison is all about getting into the right mindset to begin thinking (and performing) like a top level executive. Morrison combines real life examples and actionable tips to take you from “fire fighter” to “fire Marshall”, shifting perspectives to prioritize big picture planning. Morrison work is both understandable and relatable, making the strategies and goal more obtainable. Read in tandem with Morrison’s other works, readers will have a much firmer grasp of the intricate thinking patterns necessary to be the most successful executive you can be.
March 5, 2022
On my path to thinking like one.
As I read books to get a more understanding on business I come to realize that starting a business takes determination and persistence. Why did I take this journey? Because I don't want my talents to become acquiesce. This book is a good starting point(IMO) to get a basic understanding of your roles as CEO. I will read the first book so I can become effective. Go and re-read my highlights.
As I read books to get a more understanding on business I come to realize that starting a business takes determination and persistence. Why did I take this journey? Because I don't want my talents to become acquiesce. This book is a good starting point(IMO) to get a basic understanding of your roles as CEO. I will read the first book so I can become effective. Go and re-read my highlights.
February 5, 2023
- Evolved CEO = Business growth will never outgrow their inner growth
- Move from "effect" (things outside your control to influence what you think) to "cause" (take responsibility for actions and decisions)
- Make decisions based on 4th order consequences, not 1st (endure the pain now for the right outcomes later)
- Daily, micro actions compound
- Overwhelmed = Under planned
- What you don't do is just as important as what you do do
- Confront the hard conversations
- Move from "effect" (things outside your control to influence what you think) to "cause" (take responsibility for actions and decisions)
- Make decisions based on 4th order consequences, not 1st (endure the pain now for the right outcomes later)
- Daily, micro actions compound
- Overwhelmed = Under planned
- What you don't do is just as important as what you do do
- Confront the hard conversations
April 22, 2023
Great for all readers. Morrison deftly explores the nuances of modern leadership, offering practical strategies for achieving personal and professional success. His accessible writing style and focus on emotional intelligence, communication, and adaptability make this book a valuable resource for those seeking to excel in today's ever-changing business landscape. A must-read for anyone looking to take charge of their career and lead with confidence.
April 24, 2023
This book helps those who dont feel like they belong in their role, or simply need some insight on how to go about said role. Being a higher up and having control in the workplace can be very intimidating afterall and tbis book makes you feel less scared to take control. Using different thinking abilities can play a huge part in how we handle things at work and the outcomes we offer ourselves as possibilities. Sometimes simply a new strategy can cause so much insight and relief. Great read!
April 7, 2022
I loved this book!
I loved this book as its well written and packed with straight to the point coaching mentoring guidances for any ambitious CEO. Infact, this book can be foe anyone to read and transferable to other area of your work, home or student learning.
I definitely recommended it and I definitely will be rereading it again soon.
Best wishes Sean
I loved this book as its well written and packed with straight to the point coaching mentoring guidances for any ambitious CEO. Infact, this book can be foe anyone to read and transferable to other area of your work, home or student learning.
I definitely recommended it and I definitely will be rereading it again soon.
Best wishes Sean
April 10, 2024
Great practical book
This book is easy to read and full of practical tips on how to be more effective, be clear on where you should spend your time with activities that bring value and that help grow the business, how to stop reacting, etc. I'd definitely recommend it.
This book is easy to read and full of practical tips on how to be more effective, be clear on where you should spend your time with activities that bring value and that help grow the business, how to stop reacting, etc. I'd definitely recommend it.
October 27, 2024
Great suggestions around mindset, communication, and a bit of decision-making. I would have liked more of a deeper dive into strategy, but the title does say "think". Perhaps the next book "Effective CEO" will go deeper.
July 1, 2025
Some good tips and quotes.
But honestly, this was overly short & repetitive. It could have been an article instead.
It also felt like an entire book dedicated to selling the authors coaching service. Every page ended in a pitch.
Rounded up to 3-stars.
But honestly, this was overly short & repetitive. It could have been an article instead.
It also felt like an entire book dedicated to selling the authors coaching service. Every page ended in a pitch.
Rounded up to 3-stars.
July 11, 2022
Liked it so much I ordered "How To Be An Effective CEO"
Displaying 1 - 17 of 17 reviews