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How to Be a Creative Thinker
How to Be a Creative Thinker is a map to your creative mind, the places your creative potential resides, and the allies and enemies along the way. It’s a practical guide to the science and the psychology of creativity and the conditions required for cultivating it.
We think creativity is for those lucky enough to be born with it – something you either have or you don’t. But this is untrue. Creativity is more than God-given talent, and it’s more than artistic flair. It’s the ability to come up with a new idea in any area or setting. And most importantly, it can be learned by anyone.
In How to Be a Creative Thinker, professional creative and strategic designer Roya Azadi teaches you techniques to encourage creative thinking and shows how you can unlock your creative potential. She reveals that technology is inhibiting our ability to daydream and explains why this headspace is so important if you want to ‘catch a live one’. You’ll learn to not fear failure by understanding that it’s actually fertile ground for creativity.
Throughout the book there are interviews, quotes, explainers and activities to inspire creative thought along the way. By the end of the book, you’ll be bubbling with creative force to take out into the world and make real change.
The Survive the Modern World series tackles big subjects in a fun and digestible way. The tone is frank and chatty, but the content is comprehensive. Upskill and expand your knowledge with these accessible pocket guides.
'The hardest part of being creative lies in simply deciding to do so. And, after you've done that, Roya's astonishingly useful book is a great place to begin.' Seth Godin, author of The Practice.
We think creativity is for those lucky enough to be born with it – something you either have or you don’t. But this is untrue. Creativity is more than God-given talent, and it’s more than artistic flair. It’s the ability to come up with a new idea in any area or setting. And most importantly, it can be learned by anyone.
In How to Be a Creative Thinker, professional creative and strategic designer Roya Azadi teaches you techniques to encourage creative thinking and shows how you can unlock your creative potential. She reveals that technology is inhibiting our ability to daydream and explains why this headspace is so important if you want to ‘catch a live one’. You’ll learn to not fear failure by understanding that it’s actually fertile ground for creativity.
Throughout the book there are interviews, quotes, explainers and activities to inspire creative thought along the way. By the end of the book, you’ll be bubbling with creative force to take out into the world and make real change.
The Survive the Modern World series tackles big subjects in a fun and digestible way. The tone is frank and chatty, but the content is comprehensive. Upskill and expand your knowledge with these accessible pocket guides.
'The hardest part of being creative lies in simply deciding to do so. And, after you've done that, Roya's astonishingly useful book is a great place to begin.' Seth Godin, author of The Practice.
- GenresNonfictionSelf Help
144 pages, Kindle Edition
Published December 1, 2021
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Displaying 1 - 6 of 6 reviews
January 1, 2026
Nothing too revolutionary. Mostly a lot of words to not say much, as is usually the case with these types of books. Some nice ideas, but nothing really I'll take with me. A nice quick library loan.
February 15, 2025
I have read many books on creativity, and they taught me a lot, although, in the end, it all boils down to some basic principles. I picked up this book at the London Saatchi Gallery shop. It’s the sort of place where they sell these fancy books. And it’s precisely that, a fancy book I finished reading that didn’t contribute anything new to me.
May 18, 2023
This is basically a short pocket guide that explains exactly what it says it will. Loved the structure with the quotes, explainers and practical “Practices” that will undoubtedly be revisited in the future.
May 16, 2022
An excellent little gem of a book that is inspirational
September 14, 2024
Very enjoyable and inspiring short book with nice quotes
December 3, 2024
El libro es simple, no es malo pero a veces siento que se queda un poco en la superficie. Eso sí, me encantó el diseño gráfico.
Displaying 1 - 6 of 6 reviews






