The minimalism movement has become a mainstay in popular culture, due in no small part to the mounting pressures of modern life and the need to cut clutter. In graphic design, its principles are often applied by way of reducing the color palette used, whether it be for visual identities, publications, or exhibitions. Amid the sea of chaos in saturated spaces, simplicity can make for a truly striking statement.
In conjunction with Victionary’s 20th anniversary, the 2021 rerelease of Less is More features additional projects and a special cover that draws from the original look of its best-selling predecessor. It features creative solutions and visual experiments from around the world that play with thoughtful colour combinations, material applications, printing effects, and graphic details to prove that the best designs often speak more with less.
viction:ary is the publishing brand of leading publisher viction workshop ltd, founded by Victor Cheung in 2001. Sitting at the heart of Asia, viction:ary books specialise in visual arts and design, and connect visions and inspirations from the West and the East. With focuses on graphic design, illustrations, fashion, architecture, product design and contemporary art projects, our radar observes global designs that essentially present strong, original concepts and graphical approaches. Through creative collaborations and innovations in publishing, we capture what’s up and who’s next in the creative realm and propose multidimensional angles to rethink and review design. Persistently pushing the boundaries, viction:ary’s commitment to quality in editorial direction and book design is widely recognised by the industry and international media. With heaps of successful publications under our belt, we continue to give ourselves to elevate visual experiences and inspire readers inside and outside the industry, wherever they dwell in the world.