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Dior: The Legendary 30, Avenue Montaigne
The history of Dior as seen through the mythical Parisian address of 30, avenue Montaigne, home to the House’s headquarters and ateliers.
Celebrating 30, avenue Montaigne, this sophisticated volume—published on the occasion of the House’s 75th anniversary in 2022—presents the public and unseen life of the iconic headquarters.
Located in the heart of Paris’s posh Triangle d’Or, 30, avenue Montaigne has been linked to the House of Dior’s story since 1946. Christian Dior chose this hôtel particulier to establish his couture house and present his collections, including the inaugural 1947 fashion show that marked the New Look era’s debut. Since then, Christian Dior and his successors—from Yves Saint Laurent to Maria Grazia Chiuri—have designed and created all the House’s collections here. 30, avenue Montaigne is where the ateliers are still based, making it a fabled address of Parisian haute couture. With emblematic images of Christian Dior working in his design studio, fitting sessions, and backstage fashion shows; archival documents; and a breathtaking portfolio of Dior creations, readers will discover 30, avenue Montaigne’s spirit throughout the decades while heralding its future.
Celebrating 30, avenue Montaigne, this sophisticated volume—published on the occasion of the House’s 75th anniversary in 2022—presents the public and unseen life of the iconic headquarters.
Located in the heart of Paris’s posh Triangle d’Or, 30, avenue Montaigne has been linked to the House of Dior’s story since 1946. Christian Dior chose this hôtel particulier to establish his couture house and present his collections, including the inaugural 1947 fashion show that marked the New Look era’s debut. Since then, Christian Dior and his successors—from Yves Saint Laurent to Maria Grazia Chiuri—have designed and created all the House’s collections here. 30, avenue Montaigne is where the ateliers are still based, making it a fabled address of Parisian haute couture. With emblematic images of Christian Dior working in his design studio, fitting sessions, and backstage fashion shows; archival documents; and a breathtaking portfolio of Dior creations, readers will discover 30, avenue Montaigne’s spirit throughout the decades while heralding its future.
- GenresFashion
192 pages, Hardcover
Published May 24, 2022
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Displaying 1 - 3 of 3 reviews
June 11, 2022
A behind-the-scenes look into the history of Christian Dior and his atelier on 30 Avenue Montaigne ("the beehive"), which has had a tremendous amount of additions and growth as Dior grew throughout the last 75 years and published just in time for the opening of La Galerie Dior. The final section of the book contains highlights from the various designers Dior has had throughout the last 75 years, from Christian Dior to Maria Grazia Chiuri. I did a double-take when I realized the book almost features more designs by MGC than Marc Bohan or John Galliano (is LVMH trying to gaslight us into thinking she's a *great* designer??), I thought that was a bit odd.
March 30, 2024
beautifully written, served picturesque, with great fashion comes with great passion oui oui baggute cúnt
May 25, 2025
Gorgeous and inspiring!
Displaying 1 - 3 of 3 reviews