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8-Second PR : New Public Relations Crash Course
8-Second PR – 2nd Edition (2022) is a New Public Relations Crash Course"Polished, proven, actionable steps to PR success from an expert in the field." - BookLife ReviewsDo you want to learn 20 New PR Strategies to get more national media interviews, and increase sales using the power of publicity?
Are you ready to take your brand to the next level using earned media interviews (TV, print, radio, podcast) that are 3x more valuable than any paid ad?
Make this your most successful year using this proven 8-step publicity process!
Learn how to develop a Wow Story and write clear, concise and compelling pitches to secure hundreds of media interviews.
Find out how to get your brand story covered by traditional media (TODAY Show, CNN, PBS, BBC World News, TIME, The Wall Street Journal, NPR, Fast Company, Psychology Today, local TV, and radio) and digital PR (podcasts, influencers, social media, videos, blogs) so you can increase your credibility, brand awareness and Search Engine Optimization (SEO).
If you are a CEO, author, entrepreneur, small business owner, brand and/or marketing professional, this “PR for Dummies” style book is a must-have with new tips and templates that most media agencies would never share for how
- Develop PR strategies that attract national interviews using the New Story Reinvention Chapter.
- Brainstorm timely media hooks and talking points so reporters call you for interviews within 5 minutes!
- Be a Great Guest with impactful soundbites so you get invited back. (New!)
- Measure media results and Calculated Publicity Value for TV interviews.
- Get 30+ podcast interviews for 1 book or business. (New!)
- Write compelling content that enhances your thought leader brand.
- Create a Digital Press Kit with assets so you’re ready when a reporter calls! (New!)
- Maximize your author reach on Amazon via search, promotions and reviews. (New!)
- PLUS - 8 updated PR Superpowers & Bonus Content Surprises! (New!)
Are you ready to take your brand to the next level using earned media interviews (TV, print, radio, podcast) that are 3x more valuable than any paid ad?
Make this your most successful year using this proven 8-step publicity process!
Learn how to develop a Wow Story and write clear, concise and compelling pitches to secure hundreds of media interviews.
Find out how to get your brand story covered by traditional media (TODAY Show, CNN, PBS, BBC World News, TIME, The Wall Street Journal, NPR, Fast Company, Psychology Today, local TV, and radio) and digital PR (podcasts, influencers, social media, videos, blogs) so you can increase your credibility, brand awareness and Search Engine Optimization (SEO).
If you are a CEO, author, entrepreneur, small business owner, brand and/or marketing professional, this “PR for Dummies” style book is a must-have with new tips and templates that most media agencies would never share for how
- Develop PR strategies that attract national interviews using the New Story Reinvention Chapter.
- Brainstorm timely media hooks and talking points so reporters call you for interviews within 5 minutes!
- Be a Great Guest with impactful soundbites so you get invited back. (New!)
- Measure media results and Calculated Publicity Value for TV interviews.
- Get 30+ podcast interviews for 1 book or business. (New!)
- Write compelling content that enhances your thought leader brand.
- Create a Digital Press Kit with assets so you’re ready when a reporter calls! (New!)
- Maximize your author reach on Amazon via search, promotions and reviews. (New!)
- PLUS - 8 updated PR Superpowers & Bonus Content Surprises! (New!)
- GenresBusiness
310 pages, Kindle Edition
Published February 8, 2022
21 people are currently reading
16 people want to read
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Displaying 1 - 5 of 5 reviews
July 17, 2023
Read this book for Expert strategies and tips on PR!!!
This 8-Second PR 2nd edition is filled with so many great "how to do your own public relations tips" that you'll want to have your highlighter and sticky notes ready. While reading it, I used both to mark key sections that I wanted to go back too, including how to write compelling press releases, pitch the media to get their attention, and be a great guest that gets invited back for 2nd interviews. Highly Recommended.
This 8-Second PR 2nd edition is filled with so many great "how to do your own public relations tips" that you'll want to have your highlighter and sticky notes ready. While reading it, I used both to mark key sections that I wanted to go back too, including how to write compelling press releases, pitch the media to get their attention, and be a great guest that gets invited back for 2nd interviews. Highly Recommended.
March 28, 2023
If you are in marketing or PR, you need to grab a copy of 8-Second PR New Public Relations Crash Course by Liz H. Kelly! It is a MUST-READ!
WOW! I am so inspired and impressed with Liz Kelly's new book - 8-Second PR New Public Relations Crash Course! Reading this book has been a game-changer! It has enabled me to see the bigger picture while fine-tuning what is important to my company's vision and mission. I read her first book and was completely blown away! This book has helped me branch out into new areas (PODCASTS, improving writing skills, and identifying my PR Superpowers) that I never thought possible. Kelly explains strategies in an easy-to-understand format that includes examples and so much more, It is a must-read for every business owner and entrepreneur.
WOW! I am so inspired and impressed with Liz Kelly's new book - 8-Second PR New Public Relations Crash Course! Reading this book has been a game-changer! It has enabled me to see the bigger picture while fine-tuning what is important to my company's vision and mission. I read her first book and was completely blown away! This book has helped me branch out into new areas (PODCASTS, improving writing skills, and identifying my PR Superpowers) that I never thought possible. Kelly explains strategies in an easy-to-understand format that includes examples and so much more, It is a must-read for every business owner and entrepreneur.
October 1, 2022
This is a comprehensive DIY guide to public relations. Ever wonder when to send a pitch, what the email subject should be, whether to pitch a reporter who has said "no thanks" to a previous pitch with a different hook? Liz answers all these questions and many more. The goal of the book is to help business owners get continual coverage rather than having a one-time publicity campaign. Liz stresses that continuous earned media is a driver of leads and opportunities for businesses. And she explains how to keep your story fresh over years.
March 27, 2023
Liz Kelly knows what she's talking about! She has managed her own Public Relations Firm for many years. She has snagged prestigious interview slots for her clients with many tv networks and print publications. She nurtures her people through the process of putting their best work and their best selves out there for market recognition. In this snappy book she shares her methods with readers, encouraging all to be PR reps for themselves and others. Liz inspires confidence and success. Thank you, Liz!!
August 18, 2022
A solid overview of how PR works and best practices, with useful tips. A lot of it is very basic if you've had any experience with media relations, but there's still some good advice. The author's tone is gushy, with multiple exclamation points on almost every page, and I got tired of her relentless self-promotion. She says outright in the book that one of its purposes is to be a lead magnet for her own business.
Displaying 1 - 5 of 5 reviews