The ESOP Communication Committee Guide, 4th Ed

by Dallan Guzinski, Linshuang Lu, Alexander Moss

Being ESOP-owned presents a compelling opportunity for companies to tap into the psychological power of ownership and create an environment where employees feel, think, and act like owners. An ESOP communication committee can not only provide basic ESOP education but also play an important role in building and strengthening this ownership culture. The fourth edition (2021) is a complete overhaul and near-complete replacement of the prior version. Starting with a big picture overview, from planning a committee through evaluating its work, it continues with coverage of administrative vs. communication committees, multiple in-depth case studies, key communication tips, what and when to communicate, engagement and involvement, and resources for further exploration. No matter what situation you are in, this book will give you tested ideas from successful ESOP committees and insights from seasoned advisors that will expand your thinking about the possibilities for your company’s committee.

102 pages, Kindle Edition

Published April 5, 2021