A brilliant series of chapters, each detailing a mistake by people in sports, entertainment, leaders of major corporations eg Rob Lowe, Steve Jobs, Bombardier, Scotty Bowman.
The best advertising writers, like Peter Mayle (author of "A Year in Provence" and "Toujours Provence") and Terry O'Reilly, who wrote this book, are often clever and great storytellers.
I was drawn to "My Biggest Mistake" because Toronto ad man O'Reilly hosts long-running, informative and entertaining shows about advertising and consumer culture on CBC radio ('The Age of Persuasion" and "Under the Influence") that I have enjoyed for years.
This is a collection of funny and sometimes inspiring anecdotes from the worlds of sports and business. We learn about high achieving people who made lemonade out of lemons, because they never gave up and adapted to changing circumstances rather than despairing.
This is a good book for perspective on how the business world really works. Successful businesses are not exploitive, but instead strive to understand customers' needs and forge great relationships with them by solving their problems.
Loved this book which contains 24 true stories of people who made big mistakes that eventually became major victories. Characters range from Steve Jobs to the makes of pink fibreglass. The stories are fascinating, surprising and often funny. A good read when you’re looking for something light that can be read in small “bites”.
Easy read. Interesting stand alone stories. If you ever listen to his shows (the Age of Persuasion or Under the Influence) you will hear his voice narrating!
A compilation of 24 different stories, mostly from well known personalities, about how their big mistakes eventually turned out to lead to their biggest successes. Lots of interesting trivia.