"Over the years, I have seen them all, and Warren Greshes is one of the very best. In his wonderful new book, Warren distills a lifetime of sales training into sixteen actionable tools, which, if you use them, will guarantee that you too reach your goals." -Mark Terry, President, Harman Pro Group
"A great read! Warren says it all in a way that's not only easy to understand, but even easier to implement. No need to ever read another book on this subject." -John Gamauf, President Consumer Replacement Tire Sales Bridgestone Firestone North American Tire, LLC
"Put this book on your must-read list if you want to learn successful strategies for taking your distribution team to the next level. Through motivation and education, Warren Greshes has captivated our very best top managers and producers. He pushes them to succeed and to keep their goals out in front of them, all the while maintaining a clear message, infused with his sense of humor. Warren has helped pave our way to success." -Bernadette Mitchell, Vice President Retirement Benefits Group, AXA Equitable
"Warren is truly an expert in the field of sales! His grassroots ideas are practical, designed for immediate implementation, and are sure to lead to top-notch results. This book is a must-read for those new to sales and those veteran salespeople who want to take their skills to the next level." -Raj Madan, corporate marketing executive, financial services industry
The book was ok..... The majority of the things it outlined where things all sales people now. I can honestly say that buying Jordan Belforts Straight Line was a much better investment http://www.ebay.co.uk/itm/111020926411. It definitely has much more fresh ways of closing and prospecting from the start.
This book started out okay but then got better and better. 4 stars eventually. The narrator (not sure if it was the author who narrated it) sounds like Danny DeVito amd Mr Klompas from Seinfeld.
Notes:
Selling for price never makes you indispensable to a client it only makes you replaceable. This is a good one to remember.
The fastest growing demographic is stay-at-home dads. I didn't know this one.
The purpose of a goal is what it makes of you because what the goal makes you is a far greater value than what you actually get.
Those people that say they need to win the lottery to pay off their debt are idiots. What kind of debt are they in? You don't need to win the lottery to pay off debt. He brought up a good point: do people really need to win the lottery to do their hopes and dreams like travel the world and buy their mama a house and do these other fun things? As if it's all hinged on just winning the lottery? That's a crappy way to live.
What is your Happy Meal? What is it that you are willing to do to differentiate between all your clients so that your customers can get what they need and want?
The internet is getting rid of the unskilled salesmen. Good salesmen need to be better than a computer, they need to be better than the internet, which means they need to be more efficient. It needs to be quicker, present something in an organized way, and not just spew information.
I have read this book several times. Each time, I learn something new. If you are in sales, you NEED this book. It really helped me focus my energy to be more successful!
I'd say one of the better motivational, business related books I've read in the past decade. Definitely relatable, perfect for building up a resume templicate for anyone building a start-up for the first time.
I love books about Sales! I had the opportunity to consume this as an audiobook. Loved authors accent and main arguments. He is bold but he is right and leaves an impact! Highly recommend for people who feel love for selling and providing value to other people!
An eye opener for sales people. This book teaches you to sale with a purpose, how to meet your targets not about how to sell but how to achieve the closing
This book is an easy and quick read that will take you on a journey through the mindset of a successful salesperson. You will not read about sales tricks and techniques on how to get more clients to say yes to you. The book gives you more than that. It gives you a mindset that will make a difference for your career and for your business. Too many salespeople use tricks to make a sale, but what does that give them in the long run? A lot of dissatisfied customers, that do not trust them. If you are in sales for the long run you need to be the person that is indispensable to your customers. You are able to do that by being knowledgable, delivering more than you have to, loving what you do and having the right attitude and mindset. The rest you will learn, even the smaller “innocent” tricks that will help you tip your prospect your way. But even though you are “tipping” them “your way” you are the one who is always adding value to your customers and sharing your knowledge. That is the key to becoming a successful salesperson. The author even shares with us a couple of his own experiences with good and bad salespeople.
It is an interesting book, but if you are looking for tricks or phrases to persuade your customers this is not that kind of book. On the other hand, if you are struggling with the mentality of being a salesperson, then this is the book for you. It will help you get your mindset on track for the “long run”. I wish every salesperson good luck in his/her business and be sure to take care of your customers. In the end, they will be the ones taking care of you… you will see.
A very good book even if you aren't planning a sales career. I am planing a career in Dramatic Arts and I've found the principles in this book explained as Rock-Solid Rules a big help to furthering my goal of being a leader in Drama and arriving a for profit career. Not only should you write down your goals you should also, write down these steps. It may help a friend who only needs to see what he or she can do to get in the top percentile of achievement on the job or in his or her private life. His semi obnoxious voice from New York put me in a frenzy of self improvement modelity. I've read many self-help books but this one is the one for me. I am playing for keeps this time.
Good for someone who is just starting out in sales. Light read, a few entertaining personal stories. A bit dated, but surprisingly still relevant in the SaaS age.
Highlights: - selling IS rejection. Top salespeople can deal with it, the rest can't. - simple framework for setting goals through breaking down activity - helpful reframing/leveraging for clients who ghost meetings (I was here for your appointment, I hope nothing bad happened to you or your family and that everything is OK) - sharing your goals with everyone, you never know who might be able to help with something
Listened to this during 3 runs. Of all the audio books I've listened to, this was the best narrator who happened also to be the author. Warren's in your face high energy was great to listen to and helped burn up the miles. Its a fantastic sales book, I'll be ordering multiple hard copies for my own sales force. This is a must listen to and / or read. I look forward to one day attending one of Warrens live talks.