*ART/WORK: Everything You Need to Know (and Do) As You Pursue Your Art Career* is a comprehensive, no-nonsense guide that offers artists a detailed roadmap for navigating the professional art world. Unlike abstract or overly idealistic texts, this book is firmly rooted in the realities of what it takes to build and maintain a career as a working artist. It is both practical and strategic, providing step-by-step instructions, industry insights, and real-world examples that demystify the often opaque art industry.
The book begins by emphasizing that talent alone is not enough. A successful art career requires business acumen, professional discipline, and knowledge of the systems and structures that shape the contemporary art world. The authors break down essential topics into clear, digestible sections, covering everything from creating a portfolio to negotiating contracts.
One of the book’s strengths is its detailed treatment of the practical aspects of being an artist. Readers are guided through the essentials of building an artist’s resume, writing compelling artist statements, photographing work professionally, and submitting to galleries or exhibitions. Each topic is accompanied by concrete examples, checklists, and templates that artists can adapt to their own needs.
A recurring theme is professionalism. The authors stress that artists must meet deadlines, communicate clearly, maintain documentation, and treat their practice as a serious, full-time commitment. This perspective aims to shift the artist’s mindset from that of a solitary creator to that of a proactive professional engaging with a broader system.
The book also addresses the inner workings of the art world—how galleries operate, what curators look for, how pricing is determined, and how representation works. Artists learn what to expect from contracts, commission agreements, consignment forms, and artist-gallery relationships. Special attention is given to artists’ rights and the importance of understanding the legal and financial aspects of their practice.
Emerging and mid-career artists are also guided through strategies for building visibility. This includes how to write effective proposals, how to apply for residencies and grants, and how to approach critics or collectors. The book explains how to navigate studio visits, network at openings, and develop long-term relationships with art professionals—all critical for career sustainability.
Importantly, the tone remains pragmatic but encouraging. The authors acknowledge the challenges of the art world—its competitiveness, its lack of transparency—but they also offer realistic solutions and resources to help artists take control of their paths. They advocate for self-advocacy, clear communication, and informed decision-making.
The book closes by exploring long-term career management: organizing archives, maintaining financial records, planning for health insurance and taxes, and considering legacy issues like estate planning. This holistic view underscores the book’s central message: being a professional artist means managing every aspect of your practice with intention and awareness.
In sum, *ART/WORK* is a vital resource for any artist serious about turning their creative passion into a sustainable career. Thorough, direct, and grounded in the realities of the art world, it empowers artists to make informed choices, protect their interests, and take ownership of their professional lives.