This was pretty good. I have enjoyed Dr. Klontz and have met him twice as speaking engagements.
Having had some training and read much on behavioral finance, I was unsure how much benefit this would be. But, it certainly does look at it from the CFP's perspective.
He goes over the basics: starting with what if Behavioral Financial Planning and what are the basic biases. Then it begins to delve into Client Financial Psychology. Here you gain a better understanding of what the advisor may come up against. The next section is how to help people through some of these issues, once identified somewhere in Part I & Part II.
Next we're off to understating BOTH client and advisor attitudes. This helps give a better understanding how these two disciplines (psychology and financial planning) work and coexist in the same space.
Finally, we get into a step-by-step process to integrate these learned topics into everyday financial planning.
I will keep this book at work and reference it going forward.