The 1st book written of its kind, the FA Field Guide was written by an Advisor for Advisors. Robert Cucchiaro provides a detailed step by step process for how you can earn over $1,000 an hour helping others and doing what you love. This book is targeted at Advisors who have 3-5 years of experience in the industry but is so jam packed full of content that Advisors at any level will get something out of this.
As a new advisor this book was full of practical, applicable advice. It significantly helped me with long term planning of my practice and provided actionable advice on practices and procedures to implement now. An amazing book for those just starting or those looking to become more efficient in their practice. My book is full of highlights, notes, and book marks. Will refer to over and over.