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Data for All
Do you know what happens to your personal data when you are browsing, buying, or using apps? Discover how your data is harvested and exploited, and what you can do to access, delete, and monetize it.
Data for All empowers everyone—from tech experts to the general public—to control how third parties use personal data. Read this eye-opening book to
The data you generate every day is the lifeblood of many large companies—and they make billions of dollars using it. In Data for All , bestselling author John K. Thompson outlines how this one-sided data economy is about to undergo a dramatic change. Thompson pulls back the curtain to reveal the true nature of data ownership, and how you can turn your data from a revenue stream for companies into a financial asset for your benefit.
Foreword by Thomas H. Davenport.
Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications.
About the Technology
Do you know what happens to your personal data when you’re browsing and buying? New global laws are turning the tide on companies who make billions from your clicks, searches, and likes. This eye-opening book provides an inspiring vision of how you can take back control of the data you generate every day.
About the Book
Data for All gives you a step-by-step plan to transform your relationship with data and start earning a “data dividend”—hundreds or thousands of dollars paid out simply for your online activities. You’ll learn how to oversee who accesses your data, how much different types of data are worth, and how to keep private details private.
What’s Inside
About the Reader
For anyone who is curious or concerned about how their data is used. No technical knowledge required.
About the Author
John K. Thompson is an international technology executive with over 37 years of experience in the fields of data, advanced analytics, and artificial intelligence.
Table of Contents
1 A history of data
2 How data works today
3 You and your data
4 Trust
5 Privacy
6 Moving from Open Data to Our Data
7 Derived data, synthetic data, and analytics
8 Looking What’s next for our data?
Data for All empowers everyone—from tech experts to the general public—to control how third parties use personal data. Read this eye-opening book to
The data you generate every day is the lifeblood of many large companies—and they make billions of dollars using it. In Data for All , bestselling author John K. Thompson outlines how this one-sided data economy is about to undergo a dramatic change. Thompson pulls back the curtain to reveal the true nature of data ownership, and how you can turn your data from a revenue stream for companies into a financial asset for your benefit.
Foreword by Thomas H. Davenport.
Purchase of the print book includes a free eBook in PDF, Kindle, and ePub formats from Manning Publications.
About the Technology
Do you know what happens to your personal data when you’re browsing and buying? New global laws are turning the tide on companies who make billions from your clicks, searches, and likes. This eye-opening book provides an inspiring vision of how you can take back control of the data you generate every day.
About the Book
Data for All gives you a step-by-step plan to transform your relationship with data and start earning a “data dividend”—hundreds or thousands of dollars paid out simply for your online activities. You’ll learn how to oversee who accesses your data, how much different types of data are worth, and how to keep private details private.
What’s Inside
About the Reader
For anyone who is curious or concerned about how their data is used. No technical knowledge required.
About the Author
John K. Thompson is an international technology executive with over 37 years of experience in the fields of data, advanced analytics, and artificial intelligence.
Table of Contents
1 A history of data
2 How data works today
3 You and your data
4 Trust
5 Privacy
6 Moving from Open Data to Our Data
7 Derived data, synthetic data, and analytics
8 Looking What’s next for our data?
192 pages, Paperback
Published May 23, 2023
5 people are currently reading
34 people want to read
About the author
John K. Thompson
6 books5 followersTwo years after publication, the book remains in the top 10 best selling books in the analytics category on Amazon.
The book is targeted to non-technical C-level executives. The premise of the book is to give these executives a glimpse into what analytics are, what can be accomplished, what successful projects and teams look like and how they can engage with technical professional to implement successful analytics projects to drive operational results.
The book is available at:
- Amazon & Audible: https://lnkd.in/evpeU6p
- Hudson Books online: https://www.hudsonbooksellers.com
- Selected Hudson Books stores.
- I have seen the book in Hudson's in Newark Airport.
- Please tell me where you have seen the book.
- Technics Publications: https://technicspub.com/
- Barnes&Noble: https://www.barnesandnoble.com/w/anal...
I hope that you find the book valuable and useful
The book is targeted to non-technical C-level executives. The premise of the book is to give these executives a glimpse into what analytics are, what can be accomplished, what successful projects and teams look like and how they can engage with technical professional to implement successful analytics projects to drive operational results.
The book is available at:
- Amazon & Audible: https://lnkd.in/evpeU6p
- Hudson Books online: https://www.hudsonbooksellers.com
- Selected Hudson Books stores.
- I have seen the book in Hudson's in Newark Airport.
- Please tell me where you have seen the book.
- Technics Publications: https://technicspub.com/
- Barnes&Noble: https://www.barnesandnoble.com/w/anal...
I hope that you find the book valuable and useful
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Displaying 1 - 5 of 5 reviews
July 24, 2023
John K Thompson is an experienced tech executive and author with a track record building, motivating and managing data analytics teams across a range of industries. With his new book, Data For All, he has targeted the challenge of economics, equity and privacy in data itself, probably the most important and pressing issue of the mature digital world in which we live.
A lot of ‘standard’ texts one encounters in the professional development space around this topic are focused on compliance; the content of relevant laws, how to stick within the rules and cases of organisations getting things wrong. Thompson’s book quickly moves beyond this, to the much chewier and more interesting question — just because something is technically possible to do with data, and currently legal — is it still the right thing to do, and what might be the unintended consequences?
5 years on from GDPR, we are still largely stuck at the threshold level of “transparency” around data — cookie banners, privacy policies and the like. Over seven chapters broken down into bite-size chunks, he provides a broad and balanced review of data’s history, the current landscape, and a peek into some visions held by activists, entrepreneurs and technologists for a future, fairer ecosystem.
It’s said that ‘history is written by the victors’ which is doubly so in the case of data. Among big tech players, privacy is often described as dead, we are told to ‘get over it’ and suspicions cast on our motives for wanting safe spaces online. This is currently coming to a head on both sides of the Atlantic in the context of messaging apps and government security agencies.
Worryingly, these powerful companies and platforms essentially ‘mark their own homework’ in terms of securing, recording and declaring their use of huge amounts of our data, much of it intimate. Thompson covers the rise of new intermediaries like data unions, and how they relate to the original goal of free and open sharing of data, as baked into the web by Tim Berners Lee and others but lost somewhere along the way.
Part of what makes this book an easy and enjoyable read (I finished it in a weekend, while overseeing my daughter’s birthday activities and sleepover) is the author’s use of personal anecdotes, some of which were quite moving. Like John, I was born into a world and childhood where very little trail was left digitally, records and memories could fade and disappear but now occupy an adult existence where literally everything is on the record.
Rather than decry progress and claim everything was ‘better in the old days’, Thompson spends time detailing the practical steps and mindset we can use to change our data behaviours, control the ‘exhaust’ we leave in our wake and find new agency, all without living in a cave.
Blocking calls and messages from unknown parties, opting out and using the rights and controls available incrementally make us more self-aware when it comes to our data, its associated risk and how we teach others in our orbit.This echoes the effect of GDPR in workplaces, where requirements to keep personal data out of public sight gave new impetus to clean desk policies which cybersecurity professionals had advocated for years previously.
The attention of data professionals in marketing and other key areas of businesses traditionally focused on the volume, quality and legality of data collected, in that order. With Data For All, it’s clear John Thompson believes a fresh approach is needed for the teams and clients he runs and advises respectively. This book is an excellent primer for those looking to follow his success, drive positive change in their organisations and most importantly, enjoy an interesting and fulfilling data career into future decades. Onwards!
A lot of ‘standard’ texts one encounters in the professional development space around this topic are focused on compliance; the content of relevant laws, how to stick within the rules and cases of organisations getting things wrong. Thompson’s book quickly moves beyond this, to the much chewier and more interesting question — just because something is technically possible to do with data, and currently legal — is it still the right thing to do, and what might be the unintended consequences?
5 years on from GDPR, we are still largely stuck at the threshold level of “transparency” around data — cookie banners, privacy policies and the like. Over seven chapters broken down into bite-size chunks, he provides a broad and balanced review of data’s history, the current landscape, and a peek into some visions held by activists, entrepreneurs and technologists for a future, fairer ecosystem.
It’s said that ‘history is written by the victors’ which is doubly so in the case of data. Among big tech players, privacy is often described as dead, we are told to ‘get over it’ and suspicions cast on our motives for wanting safe spaces online. This is currently coming to a head on both sides of the Atlantic in the context of messaging apps and government security agencies.
Worryingly, these powerful companies and platforms essentially ‘mark their own homework’ in terms of securing, recording and declaring their use of huge amounts of our data, much of it intimate. Thompson covers the rise of new intermediaries like data unions, and how they relate to the original goal of free and open sharing of data, as baked into the web by Tim Berners Lee and others but lost somewhere along the way.
Part of what makes this book an easy and enjoyable read (I finished it in a weekend, while overseeing my daughter’s birthday activities and sleepover) is the author’s use of personal anecdotes, some of which were quite moving. Like John, I was born into a world and childhood where very little trail was left digitally, records and memories could fade and disappear but now occupy an adult existence where literally everything is on the record.
Rather than decry progress and claim everything was ‘better in the old days’, Thompson spends time detailing the practical steps and mindset we can use to change our data behaviours, control the ‘exhaust’ we leave in our wake and find new agency, all without living in a cave.
Blocking calls and messages from unknown parties, opting out and using the rights and controls available incrementally make us more self-aware when it comes to our data, its associated risk and how we teach others in our orbit.This echoes the effect of GDPR in workplaces, where requirements to keep personal data out of public sight gave new impetus to clean desk policies which cybersecurity professionals had advocated for years previously.
The attention of data professionals in marketing and other key areas of businesses traditionally focused on the volume, quality and legality of data collected, in that order. With Data For All, it’s clear John Thompson believes a fresh approach is needed for the teams and clients he runs and advises respectively. This book is an excellent primer for those looking to follow his success, drive positive change in their organisations and most importantly, enjoy an interesting and fulfilling data career into future decades. Onwards!
June 30, 2023
Data for All
An intriguing journey into data generation, collection and its usage and justifies the phrase “Data is the new oil”
If you wanted to know how data you generated is used in modern days, then this is the book to read. This book is all about the life cycle of data generated from end customers. The focus is on
retention of data copies as the concern for privacy and how it may be used in future by unknown handlers.
The contents flow is as follows
Chapter 1 discusses the overall picture of data generation and usage and various phrases that are used to describe today's data's value
Chapter 2 how data is created, travels and storage
Chapter 3 discusses how the monetization happens with your data which is a key reason for data collection.
Chapter 4 dwells in to how the legal ways are being created in handling of data
Chapter 5 meant for the key concept of privacy as a basic human need & data ownership
Chapter 6 focuses on Open data
Chapter 7 discusses on Forms of data and today's buzzword Data analytics
Chapter 8 The concluding part of the book deals on the way forward and how to deal with this in a positive way
The key takeaway from this book is :
Generation of data cannot be avoided in today's world and People should be allowed to take an active part in the management/control, use, and monetization of their data.
An intriguing journey into data generation, collection and its usage and justifies the phrase “Data is the new oil”
If you wanted to know how data you generated is used in modern days, then this is the book to read. This book is all about the life cycle of data generated from end customers. The focus is on
retention of data copies as the concern for privacy and how it may be used in future by unknown handlers.
The contents flow is as follows
Chapter 1 discusses the overall picture of data generation and usage and various phrases that are used to describe today's data's value
Chapter 2 how data is created, travels and storage
Chapter 3 discusses how the monetization happens with your data which is a key reason for data collection.
Chapter 4 dwells in to how the legal ways are being created in handling of data
Chapter 5 meant for the key concept of privacy as a basic human need & data ownership
Chapter 6 focuses on Open data
Chapter 7 discusses on Forms of data and today's buzzword Data analytics
Chapter 8 The concluding part of the book deals on the way forward and how to deal with this in a positive way
The key takeaway from this book is :
Generation of data cannot be avoided in today's world and People should be allowed to take an active part in the management/control, use, and monetization of their data.
July 20, 2023
Was so happy to receive a review copy of John Thompson's excellent new book, Data For All. Being such a fan of Building Analytics Teams I was excited to dig in.
I’d normally consider myself somewhat data savvy, but came away with a healthy paranoia about what I’m putting out there.
Particularly enjoyed the section on the history of data and the tidbits sprinkled throughout the other chapters. When you’re spending your days in SQL as a practitioner it can be refreshing to zoom out and look at impact data has had on humanity. It’s inspiring to look at the impact analytics has had and great to be a small part of it.
Would definitely recommend this book to anybody in the field, those with interest, or those curious about where the trends we’re seeing today are leading us.
Thanks John!
I’d normally consider myself somewhat data savvy, but came away with a healthy paranoia about what I’m putting out there.
Particularly enjoyed the section on the history of data and the tidbits sprinkled throughout the other chapters. When you’re spending your days in SQL as a practitioner it can be refreshing to zoom out and look at impact data has had on humanity. It’s inspiring to look at the impact analytics has had and great to be a small part of it.
Would definitely recommend this book to anybody in the field, those with interest, or those curious about where the trends we’re seeing today are leading us.
Thanks John!
June 24, 2024
"The data ownership model that has persisted since the beginning of the modern data industry is flawed. Companies knew and still know that they are making money from a commodity that they do not own. We own it, and they know it. This will change, this must change, changing."
An incredibly powerful, educational and inspirational book that aims to lift the public up out of the data acceptance hole. Tracing the current state of data usage, tracking and selling, John K. Thompson creates a primer for the masses to show us how Data is for All.
Easy to read, written with lots of stories and examples!
An incredibly powerful, educational and inspirational book that aims to lift the public up out of the data acceptance hole. Tracing the current state of data usage, tracking and selling, John K. Thompson creates a primer for the masses to show us how Data is for All.
Easy to read, written with lots of stories and examples!
December 1, 2023
I've had the privilege of knowing and working with John for many years. He has a great way of telling a story so that you understand the history and put today's challenges and technology in context. A really accessible, pragmatic and enjoyable read!
Displaying 1 - 5 of 5 reviews