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Ethnographic Decision Tree Modeling

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Why do people in a certain group behave the way they do? And, more importantly, what specific criteria was used by the group in question? Ethnographic Decision Tree Modeling presents a practical method for answering these questions. From starting research to testing and verifying results, this handy volume takes you step-by-step through this unique research process.

96 pages, Paperback

First published September 1, 1989

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