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764 pages, Paperback
First published May 3, 2018
It has been said that necessity is the mother of invention. In the same vein, desperation is the father of compromise, panic is the sister of slapdash improvisation, and despair is the second cousin of quiet apathy. By that reckoning, dinner was a dismal family reunion.
The key to managing failure was to make it sound like success. “Our forecasts predicted this particular demographic, especially given their geographic location and particular needs, would be very reluctant to embrace our message. So I’m happy to report that we’ve confirmed our forecasting model to be accurate.” It also helped to make everything sound as complicated and technical as possible.*
“Well, I know where I’m not wanted.”
“I suspect that makes you an expert on geography,” snapped Poldo.