Packaging Sustainability Take the lead with sustainable package design solutions The classic role of packaging is to “Protect, Inform, and Sell.” Today, packaging must do all that―but with minimal eco-impact. Packaging Tools, Systems, and Strategies for Innovative Package Design is a comprehensive guide to thinking outside the box to create practical, cost-effective, and eco-responsible packaging. With a broad range of contributions from pioneers of sustainability, Packaging Sustainability not only describes the concepts of sustainability but reveals the logic behind them, providing you with the tools to sift through and adapt to the ever changing barrage of materials, services, regulations, and mandates. The With solid information and actionable ideas, Packaging Sustainability gives you all the tools for maximizing a product’s shelf impact―while minimizing its ecological footprint.
This book would be much better suited for packaging engineers rather than graphic designers. Much of the advice and information is written for people who are creating new kinds of materials, processes, and packaging structures. So this review may be unfair since I'm a designer, but either way it reads like a text book and I found myself struggling to finish. I did make it through though and it does contain some good information and I think it may serve well as a reference book for information about materials and packaging terms. For design however, I'm looking forward to finding a different book to learn from.