Leading and Collaborating in aCompetitiveWorld is written from the perspective of a current manager and emphasizes six essential performance cost, quality, speed, innovation, service, and sustainability. Throughout the text, the authors remind students that these performance dimensions offer value to customers and competitive advantage to you and your organization. This bottom line, results-oriented approach is a unique hallmark of the text. Leadership is also a vital theme and includes working collaboratively toward outstanding results. The authors' mission is to inform, instruct, and inspire students to be both a thinker and a doer.