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How to Talk to Customers: Create a Great Impression Every Time with MAGIC

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Filled with case studies and anecdotes, How to Talk to Customers demystifies the most critical aspect of customer conversations employees have every day with customers. In this must-have resource, Diane Berenbaum and Tom Larkin outline a proven system based on their MAGIC customer service training program. MAGIC, which stands for M ake A G reat I mpression on the C ustomer, can help anyone become the type of communicator that makes their customers feel special. For more on this book, visit www.howtotalktocustomers.com

224 pages, Hardcover

First published January 1, 2007

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Profile Image for Xanh.
28 reviews4 followers
March 11, 2020
Details process to interact with customer and how to provide great service.

Note:
M Make a Connection: Build the relationship
A Act Professionally: Express confidence
G Get to the Heart of the Matter: Listen and Ask questions
I Inform and Clarify what you will do
C Close with the relationship in mind
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