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The Business of Film

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This updated third edition introduces readers to the business of film at every stage of the filmmaking lifecycle, from planning and production to financing, marketing, and distribution. Celebrated authors Stephen R. Greenwald and Paula Landry offer a practical, hands-on guide to the business aspects of this evolving industry, exploring streaming, development, financing trends, regional/global/online distribution, shifting business models, exhibition, multi-platform delivery, marketing, VR/AR, virtual production, accounting, and more.

The book is illustrated throughout with sample financing scenarios and charts/graphics, and includes detailed case studies from projects of different budgets and markets. This new and expanded edition has been updated to reflect the new challenges facing the industry due to Covid-19 and how to navigate the new landscape of film financing and distribution. Other updates include coverage of new indie films and distributors, virtual production, the recent impact of global markets including the biggest streamers like Netflix, Apple and Amazon are how they are shaping the future of the business.

This is essential reading for students looking for foundational knowledge of the film industry and guidance on how to successfully adapt to constant changes in the entertainment business. Extensive online support material accompanies the book including downloadable forms and templates, PowerPoint slides, quizzes and test banks, and other additional resources.

398 pages, Paperback

Published October 27, 2022

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Stephen R. Greenwald

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Displaying 1 - 3 of 3 reviews
Profile Image for Judy Li.
115 reviews
July 13, 2025
This is an extremely useful and very thorough introduction to the business side of filmmaking, even though the authors repeatedly mention that Hollywood’s sweatheart might will always be comic focused mega universe, and the dying of theater as well as indie movies, the rise of streaming and English speaking countries’ complete disregard to creator’s right.
1 review
May 21, 2025
Outstanding book written by experts. If you want to understand the various facets of the movie business and how they work, intersect and are changing, read this book. Any aspiring producers definitely need to read The Business of Film, as well as anyone who wants to understand the industry.
Profile Image for Kimi Bernhard.
38 reviews
April 17, 2025
It's a good introduction... if you're looking for a super repetitive and boring explanation of the film industry.
Displaying 1 - 3 of 3 reviews

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