E-Business Essentials

by Bruce Durie

Every Business can increase profits through e-business and you don't have to be an expert to do so This quick-reference guide saves you hundreds of hours of research and tells you how to quickly add e-Business to your operations, use the Internet to globalize your operations, expand your customer base, and compete more effectively. Find The terrific advantages of e-Business; How to quickly develop an e-Business action plan; The effective business use of e-mail; Essential checklist for your Web Site; How to attract visitors to your site; Essentials of selling on-line and how to retain your online customers; New opportunities through e-Business; * tips and tricks that work. Every Business can increase profits through e-business and you don't have to be an expert to do so This quick-reference guide saves you hundreds of hours of research and tells you how to quickly add e-Business to your operations, use the Internet to globalize your operations, expand your customer base, and compete more effectively. Find The terrific advantages of e-Business; How to quickly develop an e-Business action plan; The effective business use of e-mail; Essential checklist for your Web Site; How to attract visitors to your site; Essentials of selling on-line and how to retain your online customers; New opportunities through e-Business; * tips and tricks that work.

Paperback

First published January 1, 2004