Limited edition of 10,000 copies; each unique copy is bound with one of a selection of recent print fabrics from the Pucci collection.
Emilio Pucci (1914-1992) had a passion for women, a visionary sense of style, and an eye for color and design. With these talents he created a fashion house unlike any other. By the early ’50s his boutique on the isle of Capri was catering to wealthy sophisticates, heiresses and movie stars buying his "Capri pants", silk scarves and lightweight separates. By the end of the decade, Jacqueline Kennedy and Marilyn Monroe were wearing his dresses, and by the mid-60s the label was synonymous with the gilded lifestyle of an international jetset. Today, the house remains as vibrant as ever–Victoria Beckham, Elizabeth Hurley, and Kylie Minogue are adherents–and recently celebrated its 60th anniversary.
The Pucci story is a modern epic with its roots in renaissance the brand’s founder, the Marchese Emilio Pucci di Barsento, was a charismatic aristocrat whose lineage extends back to the 14th century. It is a story of how a family company grew from one tiny store to an international brand with 50 boutiques worldwide (and a presence in 300 more). And finally, it is a tale of Pucci was one of the first brands to bear a logo , and a pioneer of diversification into interiors, athletic wear and accessories. It introduced free-moving, lightweight fabrics, pop art prints, and a new color palette into womenswear, and constantly pushed fabric and printing technologies.
Featuring hundreds of photographs, drawings, and candid shots from the archive of the Emilio Pucci Foundation , this XL tome captures the breathtaking elegance and drama of a unique brand. Vanessa Friedman’s text places Emilio’s achievements in the context of fashion history, and provides insight into the remarkable Pucci dynasty.
Anyone needing a little bit of colour in their lives should definitely take a whirl through this book. It's chalk full of swirling prints, geometric patterns, and the sun-drenched island life of Emilio Pucci, so it is sure to inspire a smile at the least - though more likely a yearning for a tropical get-away!
Each section is briefly introduced and collected by loose themes, but Pucci's range of inspirations have many cross-links as well as being brought together by his distinctive knack for colour and line balance. Showcasing his design range - from scarves to chiffon dress and cars to the Apollo Space program logo - any lover of psychedelia will find a pattern to suit her every whim.