How well can you decode the signs that permeate our daily lives? All of us, consciously or not, constantly engage in the acts of reading and interpreting the signs in the world around us. But how do we sharpen these skills, deepen our awareness of meaning in a complex world, and ultimately reach our full potential as university writers? This book answers the needs of students of composition, culture studies, and literature, providing a process-orientated guide to analyzing anything .
Wow, this book is fantastic! Such a great resource for writing in many capacities. Written for university students, analytical skills are explained simply and thoroughly, with super relevant examples from culture. The language used was easy to read and the tone is light and fun. It's got some assumed knowledge of basic semiotics and good English skills, but read this if you want to give an extra edge to your essays. I'm going to buy this book as a resource.
I liked the conversational tone the writers take with their readers who are mostly students. It was a great read yet definitely needs a companion (professor) to break down & unpack some of the concepts into practicalities. Some of the examples are so specific that it's difficult to apply them to a different subject.