In all fairness, I had never before heard the name Adrian Shaughnessy, but as it appears, he is the author of eight books on the subject of graphic design. Moreover, he has learned the magnificent craft of design all by himself. Without any sort of formal education or valued qualifications, he has in fact, not only made a name for himself but also, he has been the head of a few graphic design studios. Undoubtedly, it is quite the achievement and I daresay he is more than capable of imparting vast amounts of knowledge to anyone willing to gain it.
‘Graphic Design: A User’s Manual’ was published in 2009, which makes it contemporary and still relevant to the ever-changing and perpetually evolving world of graphic design. Furthermore, it has a distinctive, eye-catching design, which comes to show Shaughnessy’s abilities as a creative mind. The book is structured as an encyclopedia on the subject of design, with a section devoted on each letter of the alphabet. All this makes it extremely easy to find whatever it is you might be looking for. It is practical, it is useful. The Manual provides you with all the dirty details that are not necessarily mentioned in design school. The author leaves nothing hidden, his writing style is accessible, easy to follow and rather gripping. Everything is accompanied by appropriate pictorial material and captions, which are more than informative. What’s more, at the end of every section more written material on the subject is suggested. Consequently, if one is interested, he could expand his horizons of knowledge in a particular area of graphic design even further.
I was supposed to take notes whilst reading the book and it appears that I have been very meticulous… as my notes are about 14 pages in length. Ergo, calling this book useful is merely an understatement. I found myself incredibly fascinated with a lot of the topics that were presented. Hence, I filled my notebook with information. I found myself wanting to learn more and more as the book progressed, I added books that were mentioned in my reading list. I found myself learning about things I had no idea existed in the field of typography. Moreover, I am now well aware of some little but yet unforgivable mistakes I have been making when it comes to type. My mind is currently imbued with differences between typefaces, numerals, primes and quotation marks. My mind is saturated with useful advice from the author pertaining to presentation skills and the makings of a good, impressive, unique portfolio. Some sections I found so important that I copied them in their entirety so that I can have the information within at arm’s length at all times (paper stock, writing proposals, etc.).
What’s really interesting about ‘Graphic Design: A User’s Manual’ is that it touches upon subjects that you might not converse about in the academic world. It teaches you the importance of empathy, it gives you the scoop on the money situation in the field of your choosing, it gives you advice on debt chasing and banking. Adrian Shaughnessy apprises you of when you should consider sacking a client, how you should deal with rejection or envy and supplies you with the five golden rules for graduates. I cannot stress enough on the supreme quality of the book. Every design student should get his or her fingers on it and should devour it to its core. Simply put, it is beyond helpful and equally rewarding if one wants to be well-versed in the wonderful, colourful realm of graphic design.