A solid history of the inception and early years of the Qatar-based news channel (did you know it was a Qatar-based news channel?)
The theme of the book really seems to come down to the idea that things are more complicated than most people (and unfortunately, governments) think. As an American, almost all Al-Jazeera paranoia I've heard is that it's a terrorist mouthpiece and that it's anti-American, very against America, not a fan of America. But in the Middle East, America's relationship with Al-Jazeera is so far off the radar that it's barely a blip. The biggest anti-Al-Jazeera voice is Saudi Arabia and after that, oddly, is Kuwait. Meanwhile, lots of Arabs think Al-Jazeera is secretly controlled by the Jews and used to suppress Palestine, while Israel thinks Al-Jazeera is patently anti-Israel (which seems to have some evidence). Egypt and Algeria both went through anti-Al-Jazeera phases, and for a long time it was banned in Syria.
So I guess the human lesson is that everyone is a self-centered idiot who thinks everyone is thinking about them all the time when really everyone is just off doing their own thing. So it's like Facebook.
One point against the book is that it's from 2005, hardly the author's fault and more due to the flow of time, but still some of the points the book makes are a little dated. It talks a lot about Al-Jazeera English and what that might be, which, you can just look up and see, it's a network that fairly regularly wins awards but isn't as popular as Fox.
Also, this book is filled with quotes from the American media between 2001 and 2005. Holy God we all got racist right after 9/11, didn't we?