I first heard about Al Jazeera during the Arab Springs of 2011, so it was incredibly humbling to read about Al Jazeera's origins in late 1990's and its claim to fame when it published the Bin Laden clips. I specifically enjoyed the fact this book was published in 2003, and untainted by "hindsight" of the Iraq war failures and emergence of ISIS etc..
The authors make a strong case for dialogue across the aisle, something AJ has honed for example, interviewing Israeli politicians and hosting controversial debates. The authors correctly predict how the gulf states (Saudi Arabia in particular) feel threatened by the "liberalization" of Qatari (of which AJ is dominent one) media.