18 international customer experience (CX) professionals share their current best-thinking, strategies and insights for achieving impact and visibility using world-class, best-practice CX principles.
This is the much anticipated follow-up fourth volume packed with frontline experience, insight and value for professionals wanting to dramatically enhance the customer experience in their organization.
In late 2021, CX3 was ranked in Qualitrics Top Ten must-read CX books. They These frontline professionals’ personal take on Voice of the Customer (VoC) insights, customer-centric culture and more gives you global insights without having to leave your desk.’ Naeem Arif, Andrew Priestley.
Contributors are experienced, qualified CX experts and professionals including James Dodkins (Foreword), Faran Niaz, Marc Karschies, Ruth Crowley, Gabriela Ciupitu, Carolene Méli, Bob Azman, Gregorio Uglioni, Kristin Haynes, Ali Malik, Peter Verheijde, Naeem Arif, Andrew Priestley, Deirdre Martin, Thirza Schaap, Fernando Dantas, Stine Ringvig Marsal and Neal Topf.
I really liked most of the content. Only 2 things I'd like to see adjusted somewhat: 1. More Practitioners input, not such consultant-heavy perspective 2. Correct editing of the English, for non-native English speakers