Beyond the Box Score: An Insider's Guide to the $750 Billion Business of Sports

by Rick Horrow, Karla Swatek

Beyond the Box An Insider’s Guide to the $750 Billion Business of Sports is the first comprehensive look at how the ever-growing professional sports industry really works, from the perspective of a three-decade dealmaker maneuvering within it.

209 pages, Paperback

First published January 1, 2010

Reviews

[Jeff · Rating 2 out of 5]

Interesting facts, but a bunch of typos and misinformation that drove me crazy... (i.e. "The Oklahoma City Thunder are now in the top five in *NFL* attendance.")

[Gregg · Rating 3 out of 5]

Confirms what most people already know--lots of creative ways to make money in the world, particularly in sports. Interesting, though.