Rapid Google Ads Success: And how to achieve it in 7 Simple Steps

by Claire Jarrett

Certified fully up to date as at January 2023
In Rapid Google Ads Success, Claire Jarrett sets out to show you the reality of how to create a successful Google Ads campaign. By talking through examples in various industries such as locksmiths, relationship coaches, will writers and personal trainers, Jarrett debunks the often-held belief that Google Ads should be managed by a specialist. Drawing from real-life examples and her 14 years of experience, she details the strategies that work for developing a profitable Google Ads account.
Rapid Google Ads Success is for anyone who is frustrated by the complex Google Ads interface, or for anyone fretting about poor results from their existing campaigns. It will change the way you think about Google Ads marketing, and the crafting of a winning strategy.
“If it wasn't for Claire and her team, I would not have a business - honestly.”
David Nicholls, Will Writer

Genres: Business

90 pages, Paperback

Published May 24, 2022

Reviews

[Jerwin Parker · Rating 5 out of 5]

In 3 sentences:
1. "Google Ads Success" is an indispensable guide for mastering Google Ads, ideal for setting a solid foundation in managing Google Ads accounts efficiently.
2. It emphasizes the critical importance of data-driven optimization, from keyword refinement to landing page alignment, ensuring your ads resonate with user intent.
3. Offering a toolkit of strategies, this book is essential for maximizing ROI in Google Ads campaigns, beneficial for both beginners and seasoned marketers.

🎨 Personal Impressions:
Discovered during my quest to navigate the complexities of Google Ads, this book demystifies the subject with actionable strategies, making it a go-to resource for anyone looking to enhance their digital marketing skills.

Who Should Read It?
Digital marketers, business owners, and Google Ads account managers at any level will find Claire Jarrett's insights transformative, offering significant advantages in online advertising approaches.

☘️ Transformative Impact:
Reading "Google Ads Success" revolutionized my Google Ads management approach, leading to significantly improved campaign efficiency and effectiveness. Highlights include:

* A strategic shift to 'Max Conversions' has maximized my advertising ROI.
* Avoiding Google AI and Ad Networks/Partners has optimized my budget use.
* Creating localized campaigns for each country has enhanced targeting and performance.
* The focus on phrase and exact match keywords has improved traffic quality and conversions.
* I've improved conversion tracking, uncovering previously missed conversions from HubSpot.
* Continuous monitoring and adding negative keywords have refined my campaigns, reducing irrelevant traffic.
* Regular account reviews and competitor analysis using tools like SpyFu have sharpened my competitive edge.

✍️ Top 3 Quotes:

"True success in Google Ads means smart spending and truly understanding your audience."
"Data tells the story of your campaign's life, guiding you towards what truly works."
"Compelling ad copy goes beyond clicks; it connects with the searcher's intent, leading to meaningful conversions."
This book not only guides through the essentials of Google Ads but also instills a mindset of continuous improvement and strategic thinking in digital advertising.

[Tara Dodson · Rating 5 out of 5]

this book is packed full of relevant information!

Rapid Google Ads Success: How to Achieve it in 7 Simple Steps, 2022 Edition, written by Claire Jarrett, is a useful guide about using the power of marketing ads to generate high returns for your business. If you’re uncertain of how to launch a marketing ad campaign and you’re not generating enough business, this book will give you the tools and expertise needed with Google Ads to succeed.

The author offers fifteen years of personal experience and an impressive work ethic that will give you a great perspective on what to do and not do when you create ads for potential customers. Google Ads is the author’s main method of effective marketing. It’s one of the go-to options for training business owners and individuals on the importance of making an impact online.

Claire Jarret initially taught computer classes and eventually began concentrating on SEO (search engine optimization) and marketing. This shift gave her the opportunity to start a training business, where she managed millions of dollars’ worth of ad spending, helping clients generate billions in revenue and teaching others to achieve the same level of success.

Rapid Google Ads Success: How to Achieve it in 7 Simple Steps, 2022 Edition, written by Claire Jarrett, is a fantastic book written by a successful SEO marketing whiz, which provides all the tools, tips, and suggestions you need to create and execute a powerful and effective campaign. It’s worth a solid 5 out of 5 stars for cleverly outlining which strategies work, how to avoid errors, and correct mistakes quickly. It’s a great book for anyone looking for the right guidance and mindset for success.

[Agustina Sureda · Rating 5 out of 5]

Claire Jarrett is an English Teacher who decided to put her fourteen years of experience into a helpful and information book called Rapid Google Ads Success: And how to achieve it in 7 Simple Steps. Jarrett successfully teaches readers how to improve their Google Ads without having to hire someone to do it for them. However, this book is more of a guide to not only grow your business, but it also provides real examples the author encountered within her years working with Google Ads. She teaches not only a new concept but also a new point of view where the seller will be able to handle their own campaigns.
I decided to give this book a go because I’ve heard a lot of good things about it and, to be honest, I was struggling with the whole Ads program. I couldn’t be happier! Jarret provides extensive detail of the whole process of understanding A to Z with this interface, and her explanations are easy to follow, making it much faster to understand how to use. The 7 different steps are thorough, and the author was able to figure out a way to help the reader follow these steps in a very simple way. After reading this book you will be able to set up your own Google ads without having to hire outside help. Jarrett gives readers the confidence to manage their own sales and ads.
Rapid Google Ads Success: And how to achieve it in 7 Simple Steps, by Claire Jarrett, is an extraordinary blueprint for anyone out there looking for some guidance when it comes to Google Ads, their software, and an entirely new mindset on the process of growing a business. Highly recommended.

[Aparna Preethi · Rating 5 out of 5]

Rapid Google Ads Success: How to Achieve it in 7 Simple Steps, 2022 Edition, written by Claire Jarrett, is the ultimate guide that provides cover-to-cover instructions, tips, and the fundamentals of using Google Ads for your business or brand. Google Ads Framework is the author’s primary vehicle for campaign success, and she illustrates how anyone can use this method, in seven steps, for optimal results.

This book takes the complex process of marketing your business online and breaks it down to the simple basics, which are explained with great clarity. It’s a great guide for anyone looking to try Google Ads Framework for the first time, improve your success with this program, or switch from your current marketing strategy.

If you’re a fan of learning new processes and establishing a solid foundation, this comprehensive book offers everything you need for your business. I found that the author described every step of the process concisely, without unnecessary details, so that you can start with the basics and continue from there. I’ve read this book a couple of times and find it useful as a way to analyze and improve my marketing strategy.

Rapid Google Ads Success: How to Achieve it in 7 Simple Steps, 2022 Edition, written by Claire Jarrett, is a book I recommend to everyone in the corporate sector, small business owners, and new entrepreneurs. It’s worth a full 5 out of 5 stars for giving readers the opportunity to widen their networks and grow their businesses to new heights.

[CarlitasFox · Rating 5 out of 5]

A necessary tool
In Rapid Google Ads Success, readers will learn about how marketing works and how to build a good campaign on Google. The value of this guide is undeniable, serving as an invaluable resource for anyone looking to navigate the realm of online advertising.
Jarrett's approach encompasses a broad spectrum of knowledge, covering not only the foundational concepts of Google Ads but also delving into its advantages and limitations. The book serves as a compass, directing readers through the dos and don'ts of online advertising, ensuring a solid foundation for success. There is no room for doubt since the author includes real-world examples and experiences from different people who set up Google ads for their small businesses.
It's a concise book with helpful and simple steps that help readers create a Google Ads campaign successfully without being an expert in the field. Claire Jarrett's concise yet comprehensive approach makes this book an indispensable tool for individuals at various stages of their marketing journey. Its simplicity, coupled with its wealth of insights, ensures that anyone can harness the power of online platforms to propel their endeavors to new heights.

[Mayra · Rating 5 out of 5]

Rapid Google Ads Success by Claire Jarrett proved to be the comprehensive guide I'd been seeking. Written in a straightforward manner and packed with highly practical insights, this book came as a blessing after a prolonged period of grappling with advertising intricacies. Having encountered challenges in optimizing ads effectively, I found this resource to be an invaluable aid, aiding me in identifying and resolving my longstanding issues. Claire's adept guidance allowed me not only to identify the flaws in my approach but also to enhance the areas where I was already proficient. The lucidity with which each step is presented left me wondering how I had previously navigated the landscape with outdated techniques. The author's writing style deserves commendation as well – it's marked by its lucid and specific yet accessible language. Before discovering this guide, I had reached a point of contemplating relinquishing the pursuit altogether. However, the newfound insights gleaned from the book have rekindled my resolve to persevere and experiment anew.

[Susel · Rating 5 out of 5]

This book was a great find! Written by Claire Jarrett, whose marketing agency's comprehensive services, including coaching, consulting and managed services for Google Ads, highlight her commitment to supporting businesses in achieving successful online advertising campaigns. This enlightening and essential book is packed with valuable insights and advice for achieving success with Google Ads. I believe that Jarrett’s expert advice can be incredibly beneficial, especially in a complex and dynamic field like online advertising. The book provides practical strategies, tips and techniques that are easy to understand and implement. The best part is that the information the author provides is up-to-date, as the digital advertising landscape can change rapidly, and that is key if you want to be successful in implementing these helpful tips. Rapid Google Ads Success is an incredibly valuable resource for any person or company looking to enhance their understanding and proficiency in Google Ads. I highly recommend reading it.

[Susan B · Rating 5 out of 5]

I must confess that I have always thought that Google Ads were for experts and for those whose main jobs were related to IT. However, author Claire Jarrett used her 15 years of experience to reveal how easily we can master this online advertising platform if we know what we want and how to manage our expectations.
The information presented in this book is filled with helpful and straightforward tips that are easy to understand. Jarrett includes screenshots of illustrative examples that effectively lead readers through the marketing process. This hands-on approach proves exceptionally beneficial, as she meticulously guides us through each step. These practical, real-life instances not only serve as encouragement to experiment but also prompt us to relinquish our reliance on previously employed campaigns.
Jarrett’s main objective is to help us save money; she offers us a seven-step approach which allows us to achieve faster results, manage our anxiety and control our emotions when it comes to positioning ourselves in the market. I recommend this book!

[Chico's Mom · Rating 5 out of 5]

If you are looking for a quick and short guide on Google Ads , this is the book for you. It is a great book easy to follow and implement in your own business or workplace. It is suitable for beginners and those who already know what Google Ads are and how to work the Google System, since Claire Jarrett, the author used words any layman can understand. What was very helpful for me was the part where the author showed the step by step process on building a Google ads campaign the right way. I have been tricked in the past and what I paid for didn't really pan out , hopefully this time around it would be so much better. The author also makes tracking your progress easy and uncomplicated; if you are a business owner like me, you might not need to hire an assistant to do the monitoring and creating the ads, at least in the meantime when you are just starting. It's a great guide from start to finish, very informative, and super helpful. I am sure to share this with friends.

[Aneley Sánchez · Rating 5 out of 5]

A great guide about digital marketing.

This book is the perfect read for entrepreneurs and businesspeople who want to manage their own online marketing and advertising campaigns. Rapid Google Ads Success: And How to Achieve it in 7 Simple Steps by Claire Jarrett proposes a practical guide to understanding and using Google Ads.
Through examples and her own experiences, the author has created a clear and simple book. I liked it for that very reason, it goes to the point without going astray, which was very helpful to understand. Probably, experts in these topics need something more detailed, but for newbies like me, it is the best starting point.
I liked Jarret's writing style because although the operation of Google Ads, the algorithms, and other concepts are complex, she managed to simplify it quite a bit. I recommend it for those who are looking to learn about digital marketing, improve their results, and make them more profitable.

[Dani Savante · Rating 5 out of 5]

Until the moment I started reading it, I was one of the people who believed that it was necessary to hire an experienced professional to carry out a Google Ads campaign or simple advertising on social networks. After reading this book, I was convinced that it can be done. The book is theoretical on how to manage Google ads but very easy to understand, since the text is made up of screenshots of the steps to follow and that shows exactly what appears on the screen. The author tells her own experience and how this type of advertising campaign changed her life. 

This comprehensive book leaves no detail unaddressed, providing an all-encompassing guide that ensures no information is omitted. Upon completing the read, I felt equipped with all the necessary tools to formulate tailored campaigns for my business. It became evident that no external expert could possess a better understanding of my business's needs and potential investments.

[Saya Jacaranda · Rating 5 out of 5]

helpful for those looking to dive into Google Ads.

I found this book to be quite helpful for those looking to dive into Google Ads. Especially from a beginner to intermediate perspective, which I belong to as well. The author shares his extensive personal experience, this is a point that I appreciate a lot. He emphasizes on the practical, real-world applications of Google Ads.
Some of the facts that make me trust the process and this book are: the fact that the author has a long track record of success with Google Ads. This in both areas: personally and through teaching others. Another point is the practical advice on avoiding common mistakes. These include things as blindly following Google's recommendations. And a few more like focusing on the metrics and the very comprehensive guidance offered by the author. Reading this will for sure be helpful when trying to build a business.

[Maria Paula Castellanos Monroy · Rating 5 out of 5]

Instead of get an expert on google ads you can become on one with this book!

Claire through this text offers us a fundamental tool to understand and implement Google Ads, demystifying all the lies they say about it.
It is not true that you need an expert in google ads to be able to use it and get results, what is true is that you must investigate and study very well how it works and how to implement it according to your business, to make sure of that the best thing you can do is buy this book.
We know very well the immense reach that google ads has and how necessary it has become to sell whatever you need. No matter what business you have, no matter what knowledge you have gained so far, this book will basically save your life. It is a practical book, very well explained, with examples and with a list of very useful tips.
So before you throw your money away paying an expert, I recommend you to read this book and become an expert yourself.

[Marina Lujan · Rating 5 out of 5]

Rapid Google Ads Success is a great book for those looking to improve their Google Ads accounts to avoid wasting unnecessary time and money. What a valuable discovery I have made with this book! I have recently started a business and I couldn’t have received this book at a better time. I have applied some of the tips learned in this book and saw immediate results.

The author Claire Jarrett shares her experiences with us and provides us with valuable advice and strategies. I really liked the clarity and depth with which she addresses the strategies to get the most out of Google Ads. Claire employs a captivating style, rendering this book easily understandable even for those new to the world of Google Ads. I suggest giving this helpful book a shot if you genuinely aim to positively impact your business.

[Steven Finkelstein · Rating 5 out of 5]

It’s difficult to explain how crucial Google has become for so many business entities. Since the search giant gets the overwhelming majority of internet searches every day, becoming successful via this platform is absolutely vital. Many individuals and companies still don’t understand how to use it to the best of their abilities, though.

Anyone who wants to learn how to master the fine art of advertising on Google should read this book. Nowhere else will you be able to take such a deep dive into strategies for getting your company, products, and services seen by more potential customer and clients. That is the secret for achieving widespread success, and you can’t afford to ignore this valuable resource. You will soon be making sales and hitting all of your quotas after learning the many secrets this book reveals.

[ZebraDebra · Rating 5 out of 5]

I was intrigued by this book right from the beginning. Author Claire Jarret discusses in detail Google ads and how to successfully create them. The writing is solid and the structure is crystal clear. One thing that really caught my attention is the emphasis on loading up on negative keywords – that's a game-changer. Picking the perfect keywords seems to be the ultimate key to nailing a killer ad campaign, and the author really breaks down the impact of keywords, including the ones you don't want, on your traffic. Claire Jarrett shares her knowledge and experience with us as she breaks it down into seven easy-to-follow stages. This book is short and sweet but packed with knowledge – I definitely came away with some new insights.

[Mariana · Rating 4 out of 5]

I'm starting a job in marketing and in my search, I found that it is super important to know and truly understand about the different tools that google has. That's why this book is so interesting and life changing. I think that the best part of the book is its practical approach. The author doesn't just delve into theory; she brings real-life examples from various industries, proving that Google Ads success is attainable for anyone, not just specialists. I believe that the author's strategy of showing a clear roadmap for crafting and optimizing profitable Google Ads campaigns are refreshingly straightforward, making them accessible to marketers of all levels. I highly recommend this book to enhance your marketing strategy.

[Evelyn · Rating 5 out of 5]

This is a truly interesting and authentic book about applicable strategies for Google Ads campaigns.
The prior knowledge and vast experience of the author, Claire Jarrett, enriches the reading in an exciting way and makes one want to continue learning about such a current topic. Let me say that although I am always aware of the latest technologies, I learned many new things.
I absolutely loved and appreciate the design of its pages, the colors used to the titles, the different typographies. Every single page is full of pictures with explanations about what we are reading; this contributes to better understanding and more memorable information.
“Rapid Google Ads Success” is a great resource that offers guidance, insights and easy-to-follow techniques.

[Píaras Cíonnaoíth · Rating 4 out of 5]

The Essential Guide to Rapid Google Ads Success...

Claire Jarrett's "Rapid Google Ads Success" is a resource for individuals who are facing challenges with Google Ads. Within the pages of this book, she simplifies the intricate Google Ads interface and offers a straightforward, easy-to-follow manual for crafting effective campaigns. With 15 years of experience under her belt, Jarrett provides practical advice and real-life examples that are accessible to all. Whether you're new to the world of Google Ads or already have some experience, this book will develop your approach to marketing and guide you towards achieving success through seven straightforward steps. Recommended.

[Ivan M · Rating 4 out of 5]

Claire Jarrett puts her years of experience on the line to explain one of the most valuable assets a company can have: Advertising. Focusing primarily on Google Ads, the author unravels some of the mysteries of it, preventing the new user from some headaches while learning how to use it correctly.

I think online advertising is trending and has grown exponentially since the pandemic, when many people embraced virtuality, taking the focus out of the usual advertising methods, such as television, newspapers, and street posters. I think this book is invaluable for a growing company and the beginner entrepreneur, it can help boost visibility and progress a lot faster. Definitely recommended.

[Laura · Rating 5 out of 5]

Great info

This is a great book, fascinating, really, learning all about how anyone can use Google Ads to promote and grow their business. I love how the author pointed out that Google Ads allows small businesses to compete with large companies with bigger marketing and advertising budgets. The author is well versed on the ins and outs of how to set up your ads through Google, and if you can't make it to one of her company's training seminars then this book is here to show you how to use Google Ads to bring customers to you. It's really interesting reading about how all of this works behind the scenes. Recommended for small business owners.

[Brenda · Rating 4 out of 5]

I think this book would be a great source of information and also motivation for those businesses trying to take or to keep growing. Nowadays, one of the key things to be paying attention to a business is marketing and how to handle it correctly in order to be beneficial for the clients and business.
One of the many things I discovered with the book and also helped me to implement it was that knowing how Google Ads work will present a more equal competition between small and bigger businesses.
So, to sum up, I think this is a great book to have at hand and to understand everything it says to be able to have a better performance online.

[Liz · Rating 5 out of 5]

Google Ads is Google's online advertising program. Through Google Ads, people can create online ads to reach other people at the exact moment they are interested in the products and services they offer, but how to do it? How to create a successful Google Ads campaign?
Author Claire Jarrett details the strategies that work for developing a profitable Google Ads account. Furthermore, he presents these strategies in such a way that the reader cannot stop reading.
This book is intended for anyone frustrated by the complex Google Ads interface or anyone worried about poor results from their existing campaigns. I certainly recommend it as there aren't many books like this one.

[S Tyty · Rating 5 out of 5]

Author Jarrett teaches us a lot with this book. In Rapid Google Ads Success for Lawyers, she helps us rock in the field of Google Ads.
Through examples taken from real life, she explains everything we need to take into account in order to develop a proper Google Ads account for those into the legal field. She details how the interface works, backing what she says with images from real examples. This is the reason why I think the book is a successful one. These images walk us through the process of setting up our campaign.
How to start, what to take into account, and how to understand the results are the most important things Jarrett helps us with. Recommended for business people.

[Angel Barberá · Rating 1 out of 5]

Don’t Waste Your Money on This Google Ads Book – Lacks Practical Guidance

This Google Ads book is a major disappointment. While it briefly touches on important points, it completely lacks depth and practical guidance. It’s like having a doctor explain a heart surgery without actually showing you how to perform each step. This book isn’t for beginners at all – it just skims the surface, without offering any real “how-to” insights or hands-on examples. For those hoping to learn the practical skills needed to succeed with Google Ads, this book falls far short. Save your money; it’s a waste and feels like a complete rip-off. Don’t buy it.

[Melissa Hernandez · Rating 3 out of 5]

This book is very fast. It's probably a great foundational start to learning and using Google Ads. The author was certainly trying to sell her services, but she did provide good information about using Google Ads. I appreciated learning about keywords and which ones can be good or bad. This book is a start. I would certainly go and research more to learn about using Google Ads!

[Brian Lovell · Rating 1 out of 5]

This book was too general

The book read like an advertising ebook. Whenever there were difficult topics the answer was to book an advisory session. Out of date with respect to Google Ads today.

[Kimberley Smith · Rating 4 out of 5]

I’d give this one a 4.5! I use GoogleAds daily at work and like to brush up on any kind of additional knowledge.

I think this book is a good refresher to go over key factors.

There’s so much to know about googleads and it’s constantly evolving, so I like keeping up to date with things!

[Nudthasit Suriyasuk · Rating 5 out of 5]

Love the book

I have been doing PPC for almost 3 years now
and quite unsatisfied with the results... Now, after finishing this book a I can't wait to implement Claire's Strategy!!!

[Brandon Allison · Rating 5 out of 5]

Great Information

Full of fantastic information to get you started on the path to running Google ads for your business or as an agency.