Is Innovation just an overused buzzword? A waste of time? A mere marketing ploy? Author Alex Goryachev has a simple, resounding response to such No! The Fourth Industrial Revolution is driving change at an unprecedented pace, level, and intensity that is impacting businesses across industries, not to mention our everyday lives. We are rapidly blurring the physical and the digital, transforming the way we live and, in some sense, what it even means to be human. Whether we run a startup or multinational, a nonprofit or academic institution, a city or a whole country, we need to embrace this change to not just survive but thrive under these new realities. In Fearless Innovation , Cisco’s Managing Director of Innovation Strategy and Programs explores how, no matter their function, leaders and managers can cut through the noise to understand change and deliver real results. Goryachev’s actionable, consistent, and timeless innovation principles offer a blueprint to driving growth, enacting change, increasing the bottom line, and creating clear measurable value. Featuring diverse case studies of some of today’s most innovative organizations, historical observations, first-hand experience, and a look at where innovation is thriving, and why, this down-to-earth guide provides advice and clear steps on how Written for any organization that wants to stay relevant in the 21 st Century, and even beyond, Fearless Innovation offers a step-by-step guide for getting past the confusion, overcoming fear, and getting down to business to create an environment of true innovation.
It seems to many the understanding of innovation is similar to the characterization of pornography by Supreme Court justice Potter Stewart: "I know it when I see it"
The author, Alex Goryachev, does a a great job of clearly communicating the why, what, and some of the hows of innovation. Taking a buzzword and putting simple common understandings and frameworks for organizations and leaders to build from.
This book was very helpful to me as someone in the midst of leading an organization out of a siloed and ‘inside-out’ culture and approach that was resulting in diminished value to our customers into an organization that innovates through feedback, collaboration, partnerships and execution to create new and enhanced value to our market.