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334 pages, Paperback
First published January 1, 2010
The average NFL player earns $1.1 million per year, and the average NBA player makes $4 million per year. Yet even these vast incomes sometimes aren’t enough to cover what players spend. In a recent issue of Sports Illustrated, Pablo S. torre described how and why athletes go broke (you can read his article at http://tinyurl.com/brokeathletes). He writes that after 2 years of retirement, “78% of former NFL players have gone bankrupt or are under financial stress.” Within 5 years of retirement, roughly 60% of former NBA players are in similar positions.
Beware of shopping momentum. Researchers at Stanford University warn that shopping can lead to more shopping: At first you deliberate over whether to buy something, weighing the pros and cons. But once you’ve made the decision to buy, you spend less time deciding on additional purchases. this phenomenon, dubbed shopping momentum, increases the likelihood you’ll buy more.