This book gives examples of educated guessing and approximation methods to evaluate functions, or to obtain information on functions that are too hard to evaluate. As such, the book's target audience are physicists and engineers who frequently need to reason about complicated expressions for which they do not have closed form solutions. (The book is not so much aimed at mathematicians, as they are usually more concerned with analysing the structure of a problem, which is not what the book is about.)
Personally, I found some of the methods surprising, and a few of them were rather common sense. My favourites would be the dimensional analysis, the pictorial proofs, some of the methods about analogies and "taking out the big parts".
However, the history of approximation is a history written by the victors. All the approximations we learn about in physics which lead to great insights are only there because they were found to work a posteriori. We are not interested in approximations that do not work, and therefore you never read about them. With this book, it is the same. The tricks for approximations you find here are in there because they work in the particular examples. Unfortunately, it is a common theme with heuristics that there is no way of telling how well they generalise to other cases. Some of the techniques in this book also require a lot of previous knowledge about the problem, for example the application of the Navier-Stokes equation to estimate the drag on a falling paper cone.