This book is aimed as NaNoers(those who want to participate in National Novel Writing Month), and people who want to take the NaNoWriMo challenge, though not necessarily in November. the book is split into three sections:
-part 1 for outlining and craft you need to know before you begin writing,
-part 2 with tips on how to write fast from the author and many other authors
-part 3 for revision craft pointers and a little bit on publishing options
Part 1 for me was fairly familiar territory, though I did pick up several new nuggest of info and well as a few new perspectives on things.
Part two was largely a wash for me, but only because I've participated in four NaNos prior to reading this book as well as having done a lot of productivity research well before this, so had heard all these pointers before. (Yes, every single one unfortunately). To be clear though, I've read a LOT of blogs, articles, and books, and listened to an insane number of podcasts on writing productivity over the last seven years as well as discussed in Facebook groups and the NaNo forums with others on the topic so just because I didn't learn anything new in this section doesn't mean others won't.
Part three was great for me. Again, there wasn't a great deal I didn't know yet, but two big things were I finally saw someone wax lyrical about paragraphs and paragraph length (so few books seem to address this correctly IMO), and also the section on publishing your book once revised was very good. It gave relevant information on the publishing industry TODAY, not a decade ago before self-publishing became affordable and exploded. Gerke is still clearly pro-trad publishing and gives compelling reasons for this and covers off how to go about it (a section even covered some trad publishing contract clauses to burn with fire if you see them), but he also didn't dismiss self publishing as an option and carefully covered off thing like the difference between vanity publishing and more modern self publishing.
This book covers a broad range of topics very well, and recommends a few other books and courses worth looking into if one wants to delve deeper into a topic. Definitely a good read, especially if you're considering doing NaNoWriMo for the first time or trying to pack a quick write in on your long service leave or something similar.