Cases to Accompany Contemporary Strategy Analysis

by Robert M. Grant

This second edition of Cases in Contemporary Strategy Analysis represents a continuing commitment to examining current business theory in the context of real business situations. It successfully considers how today's rapid technological changes and increasingly international markets compound the difficulties of decision-making.

The seventeen cases included in this book focus on implementation of strategy. Most cases have been selected from companies and managers who are well-known leaders in their industries. Cases from smaller or more obscure companies have been selected for their unique approach to implementing strategy.

Used in conjunction with the best-selling Contemporary Strategy Analysis, Third Edition, or as a stand-alone collection, this casebook provides an invaluable resource for upcoming strategic managers as they learn to successfully formulate and implement strategic decisions in today's changing world.

Genres: Business

392 pages, Paperback

First published January 1, 1999

About the author

Robert Morris Grant is a scholar and teacher of strategic management.


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