Study Guide for use with Marketing

by Eric Berkowitz, Frederick Crane, Roger A. Kerin

Paperback

Published December 12, 2002

About the author

Eric Berkowitz is a writer, lawyer and journalist. He is the author of Sex and Punishment: Four Thousand Years of Judging Desire. He has a degree in print journalism from University of Southern California and has published in The Los Angeles Times and The Los Angeles Weekly, and for the Associated Press. He was an editor of the West Coast's premier daily legal publication, The Los Angeles Daily Journal. He lives in San Francisco.