"Emphasis on the use of theory as a guide is excellent and cannot be stressed enough among students . . . . Ethical standards are comprehensively addressed. Any doubts the reader may have had are dispelled by the author′s compelling arguments and illustrative examples." ―Patricia I. Documét, University of Pittsburgh "The text has included most topics that I cover in my seminar with doctoral students and some that believe they will find helpful. One of those items an actual approach to writing a research proposal and distinctions between action research, policy research, and investigatory kinds of explorations." ―Barbara K. Curry, University of Delaware The Third Edition of Step-by-Step guides readers in collecting and making sense of large amounts of ethnographic data. It also offers current discussion about the use of technology in the pursuit of ethnography. Fundamentally, however, it demonstrates how ethnography is more than a methodological approach. For David M. Fetterman, ethnography is a way of life.
An ethnographic manual not only teaches the practical methods for how to perform an ethnography, but also begins to guide its readers into the mode of thinking ethnographically. As a handbook, Ethnography: Step-by-Step leans a bit heavily on the positivistic side of research, focused on external behaviors rather than on conceptual work, whether on the side of the observer or on the side of those being observed. However, it is a general guide, not linked strongly to any particular ethnographic tradition, so perhaps this approach is appropriate.
This is a helpful book on ethnography that loses its way a bit in the last half. The section on technology and on ethics in particular are lacking. But the first 3 chapters (which define some key anthropological concepts and ethnographic methods) as well as chapter 5 (on analysis) are worth reading for anyone who wants a better understanding of ethnography. In particular, the power of the concept of triangulation is crucial.
Offers more of a technical approach to ethnography. Fetterman is much more "applied ethnography." He uses it to study systems and then offer consulting services to that institution about how to address various aspects.