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Perfecting Your Web Strategy 2.0
In a world of mobile apps, tweets, and status updates, some sites thrive while others flounder. Is your Web presence lagging behind? David Berman wants you to have the Web presence you deserve. He’s been a senior strategist for Canada’s three largest Web presences, and advises the United Nations… and he has a passion for sharing he’s presented in over 20 countries on how the Web can improve our world. In this manual, David Berman will personally share the systematic framework he’s developed over 15 years of Web experience, that will help both your Web presence and your career. Without a strategic system, no matter how many hours you labour, you’ll fall further behind, waste resources and opportunity. Plan for social media, search engine optimization, accessibility, and most importantly, success.
80 pages, Spiral-bound
Published January 1, 2012
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